Senior Product Manager Operations (MarTech & Automation) - all genders

Urban Sports Club; Berlin; Vor Ort; EUR 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Free Urban Sports Club L ProMembership

Friends and Family Discount

Flexible Work Model

Extended Remote Work Options (EU/UK/Sw

30 days vacation + volunteering days

Annual €1,000 professional development

German & English language classes

Wellness and team events

Zusammenfassung

Urban Sports Club is seeking a Senior Product Manager Operations to lead the Growth Operations MarTech and automation initiatives in Berlin. You will own the CRM tech stack, optimize Braze for lifecycle automation, and partner with data teams to drive scalable, personalized growth across channels.

The role blends CRM, marketing tech, and data activation to accelerate B2C growth. You will collaborate with cross-functional teams, implement AI-enabled workflows, and shape the governance of the

Qualifikationen

• 4–7+ years of experience in MarTech, CRM Operations, or Marketing Operations.
• Hands-on experience with Braze, Segment, or similar CRM platforms.
• Strong understanding of CRM systems, marketing automation, and lifecycle marketing.
• Experience with marketing data, audience segmentation, and customer activation.
• Solid technical foundation, including APIs, integrations, and data flows.
• Problem-solving mindset focused on scalability, efficiency, and process optimization.
• Passionate about applying AI to improve marketing workflows and personalization.

Aufgaben

• You own the CRM infrastructure, optimizing Braze for scalability, lifecycle automation, and personalization.
• You build and scale automated CRM and marketing workflows to improve efficiency and reduce manual effort.
• You activate customer data by partnering with Segment to enable real-time audiences and data-driven growth use cases.
• You extend CRM audiences across paid marketing channels to drive retargeting, suppression, and lookalike strategies.
• You manage and integrate the MarTech stack, establishing best practices, governance, and scalable processes.
• You drive AI adoption by implementing use cases that enhance CRM, content creation, workflows, and personalization.
• You collaborate with growth, product, and partnership teams to deliver impactful, cross-channel customer activation.

Kenntnisse

MarTech experience

CRM operations

Marketing automation

Data-driven growth

AI in marketing

Tools

Braze

Segment

CRM integrations

APIs

Jobbeschreibung

Senior Product Manager Operations (MarTech & Automation) – all genders

Berlin

Meet Urban Sports Club

We are among the leading platforms for sports and wellness in Europe, dedicated to inspiring people to live active, healthy lives. With just one membership we offer access to thousands of fitness and wellness experiences across the continent.

But what truly sets us apart? We believe our people are at the heart of everything we do. If you’re curious about how we work, what we value and how you might grow with us, explore our Culture Hub & Career Opportunities.

*Big news: Wellhub and Urban Sports Club unite!*
Urban Sports Club is now a proud part of Wellhub, creating a global wellbeing ecosystem. Together, we connect 39,000 corporate clients and 97,000 wellness partners across 18 countries, offering millions of people even more ways to stay active and take care of their health.

The opportunity

We are looking for a Senior Product Manager for our Growth Operations team to build and scale the marketing technology and automation layer powering Urban Sports Club’s B2C growth. This role sits at the intersection of CRM, marketing technology, and data activation, with a primary focus on enabling and scaling our CRM infrastructure while extending its impact across paid acquisition, product, and partnerships. You will act as the system owner and enabler, ensuring our tools, automation, and data are fully leveraged to drive efficient, personalized, and scalable growth.

What you will do

• You own the CRM infrastructure, optimizing Braze for scalability, lifecycle automation, and personalization
• You build and scale automated CRM and marketing workflows to improve efficiency and reduce manual effort
• You activate customer data by partnering with Segment to enable real-time audiences and data-driven growth use cases
• You extend CRM audiences across paid marketing channels to drive retargeting, suppression, and lookalike strategies
• You manage and integrate the MarTech stack, establishing best practices, governance, and scalable processes
• You drive AI adoption by implementing use cases that enhance CRM, content creation, workflows, and personalization
• You collaborate with growth, product, and partnership teams to deliver impactful, cross-channel customer activation

What you will need to succeed

• You have 4–7+ years of experience in MarTech, CRM Operations, or Marketing Operations
• You have hands‑on experience with Braze, Segment, or similar CRM and customer data platforms
• You have a strong understanding of CRM systems, marketing automation, and lifecycle marketing
• You have experience working with marketing data, audience segmentation, and customer activation
• You have a solid technical foundation, including APIs, integrations, and data flows.
• You bring a problem‑solving mindset with a focus on scalability, efficiency, and process optimization
• You are passionate about applying AI to improve marketing workflows, automation, and personalization

What’s in it for you

• Free Urban Sports Club L Pro Membership + Friends and Family Discount: Stay active with free membership, plus discounts for friends and family.
• Flexible Work Model: Enjoy a hybrid work setup, balancing on‑site and remote work options to fit your lifestyle.
• Extended Remote Work Options: Work up to 120 days remotely within the EU, the UK, and Switzerland, including 30 days outside the EU. You’ll also have the option to desk‑swap at our other European offices.
• WorkOUT Life Balance: Take advantage of 30 days of paid vacation annually, plus two additional days for volunteering, flexible working hours, and complimentary access to our mental health provider Open Up.
• Personal Development: Receive an annual budget of €1,000 for professional growth, with regular internal training sessions and weekly German and English language classes.
• Engaging Team Culture: Participate in regular team and company events along with wellness initiatives that help you stay productive, healthy, and engaged in a hybrid work environment.

Urban Sports Club is committed to providing a friendly, safe, and welcoming environment for everyone who applies for a position or already works with us, regardless of their sports preferences, gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, age, or religion (or lack thereof).