Senior Marketing Specialist

Sensient Technologies Corporation; Geesthacht; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

Sensient Technologies Corporation is seeking a Sr. Marketing Specialist at our Geesthacht, Germany location to develop and execute multi-channel marketing initiatives for our pharmaceutical products range.

You will plan, implement, and optimize campaigns to boost brand awareness, engagement, and revenue growth across Europe. You will analyse trends, create materials for trainings, drive brand position, and provide analytics with a focus on website management and SEO/SEM.

Qualifikationen

• Bachelor's degree in Communications, Marketing or related field; relevant work experience may substitute a degree.
• At least 6 years of marketing experience in nutraceutical/food & beverage/consumer packaged goods.
• Strong communication skills and fluency in English; another European language is advantageous.
• Experience managing projects from A-Z.
• Proficient with marketing software and digital platforms.
• Ability to work independently as well as in a team.

Aufgaben

• Analyse consumer trends and market developments.
• Create marketing materials for presentations/trainings for nutraceutical and OTC markets in Europe.
• Drive brand awareness and position Sensient clearly.
• Enhance the brand as an innovator with new product launches and sales tools.
• Support commercial functions for ad hoc customer requests or projects.
• Provide analytics and insights with a focus on website management and SEO/SEM optimization.

Kenntnisse

Marketing

Project management

Communication

Teamwork

SEO/SEM

Ausbildung

Bachelor's degree in Communications/Marketing or related field

Tools

Marketing software

Jobbeschreibung

Imagine we have the right Marketing job for you... Imagine the impact on your career!

Our Sensient Pharmaceuticals business is located in Geesthacht, Germany. For this location, we are looking to hire a Sr. Marketing Specialist, who will develop and execute marketing initiatives that drive brand awareness, customer engagement, and ultimately revenue growth for our pharmaceutical products range. You will plan, implement and optimize multi-channel campaigns, ensuring that content is consistent and properly communicates the Sensient Pharma brand across digital and print channels.

What you’ll do:

• Analyse consumer trends and market developments
• Create marketing materials for presentations / trainings for the nutraceutical and over-the-counter markets in Europe
• Drive brand awareness and position Sensient clearly
• Enhance our Sensient brand as an innovator, introducing new product development launches and providing the sales team with tools to grow revenue that meet customers’ needs
• Support the commercial functions to cater for ad hoc needs concerning customer requests or projects
• Provide analytics and insights with a focus on website management and SEO/SEM optimization

What you’ll bring:

• Bachelor in Communications, Marketing or a related field. Relevant work experience may substitute a degree
• A minimum of 6 years of solid Marketing work experience in the nutraceutical industry, food/beverage market or consumer packaged goods
• Strong communication skills and fluency in English; An additional major European language will be advantageous
• Experience in managing projects from A-Z
• Proficient with marketing-related software programs and digital platforms
• Ability to work independently as well as in a team

What you'll get:

• An opportunity to directly impact the business growth in a strategic and transformative market moment in a global leading colour house
• Good salary and benefits
• International exposure to clients and interdisciplinary teams
• Opportunity to collaborate onsite with colleagues in a fast-paced environment with strategic clients
• Hands-on onboarding and training, designed to support long-term success and development opportunities

#on-site

About Sensient Germany:

Sensient Colors is a global leader in food coloring and specialty ingredients, delivering both natural and synthetic color systems for many of the world’s most recognized products. Sensient Pharmaceutical is your single source for color, flavor, coating and excipient solutions that define and protect world-leading brands .sensientfoodcolors.com

Our European business is located near Hamburg, Germany, and plays a critical role in supporting our customers across the region: Sensient Pharma - Sensient Pharma

Equal Opportunity Employer

For more information, visit our website at http://www.sensient.com