Marketing Manager (m/f/d)

FR10000-ALHOLD L'Air Liquide, société anonyme pour l'Etude et l'Exploitation des procédés Georges Cl; Köln; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Travel opportunities

Job summary

Seppic, part of the Air Liquide group, seeks an Operational Marketing professional in Cologne to drive and implement marketing activities for the CEE zone. You will coordinate with Global Marketing, local sales teams, and CTSC, translating innovations into commercial success.

You will plan and manage events, digital campaigns, and sales enablement tools while collaborating across cosmetics, pharma, nutrition, and specialty chemicals. A hybrid work setup and regional travel are expected.

Qualifications

• Education: Degree in Business Administration, Marketing, Chemistry, Life Sciences, or a related technical field.
• Experience: Practical experience in operational marketing, product management, or commercial execution—preferably within ingredients, Cosmetics, Pharma, Nutrition, or Specialty Chemicals.
• Languages: Fluent in English and German. Knowledge of Polish is a strong operational advantage.

Responsibilities

• Event & Tradeshow Management: Plan, organize, and execute the zone's annual trade shows and regional events.
• Digital Campaigns & Sourcing: Design, execute, and track performance for digital initiatives and newsletters.
• Collateral & Sales Enablement: Produce promotional collateral and presentation tools for Business Development Managers.
• Technical Collaboration: Interface with CTSC Europe to coordinate formulations, prototypes, and seminars.

Skills

Operational marketing

Product management

Commercial execution

English

German

Education

Degree in Business Administration, Marketing, Chemistry, Life Sciences, or related field

Job description

An Air Liquide Healthcare company, subsidiary of the Air Liquide group, Seppic (www.seppic.com) has been designing, manufacturing, and marketing unique ingredients for cosmetic, pharmaceutical, nutraceutical and veterinary products since 80 years. These ingredients are used by consumers, patients, and professionals. Seppic combines multiple expertises in the fields of polymers, surfactants and emulsion technologies, active ingredients, biology, immunology, formulation, green chemistry, extraction and biotechnologies.

Combining the dynamism of an international company on a human scale with the solidity of a large group, Seppic is grooming a team of nearly 880 talented men and women around the world who are passionate about what they do every day and serve customers for health, well-being, and beauty of all.

In Germany, Seppic opened its office in Cologne in 2003. The team also serves clients in Austria, the Netherlands and Eastern European countries.

Joining Seppic means notably joining a multicultural company where many different jobs and solids expertise are combined, allowing for professional growth and offering great career opportunities in France and abroad,

How will you CONTRIBUTE and GROW?

Operating within the European commercial framework, this role centers on driving and executing operational marketing across the CEE zone. Acting as a central coordination hub between Global Marketing (Paris), local sales teams, and the Customer Technical Support Center (CTSC), you will transform innovations into commercial success.

Operational Marketing, Event Management & Client Support

• Event & Tradeshow Management: Plan, organize, and execute the zone's annual trade shows (e.g., Sepawa in Berlin), regional symposia, and industry expos.
• Digital Campaigns & Sourcing: Design, execute, and track performance for digital initiatives, LinkedIn campaigns, newsletters, email marketing, and web content.
• Collateral & Sales Enablement: Produce promotional collateral, digital assets, and customized presentation tools to empower Business Development Managers.
• Technical Collaboration: Interface closely with CTSC Europe (Customer Technical Support Lab) to coordinate formulations, prototypes, and technical seminars.

Stakeholder Collaboration & Cross-Functional Alignment

• Sales & BDM Synergy: Work hand-in-hand with Business Development Managers across the zone, building trust and streamlining operational marketing tasks.
• Global & Regional Hubs: Serve as the central link between Paris Global Marketing, regional zone peers, and local commercial teams.
• Multi-Vertical Coordination: Harmonize initiatives across core business verticals (Cosmetics, Pharma, Nutrition, Animal Health, and Performance Materials).

Strategic & Analytical Marketing

• Strategic Roadmap: Translate global strategies into actionable operational marketing plans across target CEE markets.
• Market Intelligence: Analyze regional consumer trends, monitor competitor dynamics and gather local customer insights.
• Performance & KPI Tracking: Monitor marketing campaign ROI, newsletter engagement, and digital metrics to optimize execution continuously.
• Budget Tracking: Assist in managing regional marketing campaign budgets and expenditures.

Are you a MATCH?

• Education: Degree in Business Administration, Marketing, Chemistry, Life Sciences, or a related technical field

• Experience: Practical experience in operational marketing, product management, or commercial execution—preferably within ingredients, Cosmetics, Pharma, Nutrition, or Specialty Chemicals. Both early-career candidates with high drive/motivation and experienced professionals are welcome.

• Languages: Fluent in English and German. Knowledge of Polish is a strong operational advantage.

• Soft Skills & Mindset:

  • Highly collaborative, open-minded, and strong interpersonal skills.
  • High level of autonomy and adaptability across different product lines.

• Working Conditions: Hybrid working arrangement (3 days in office / 2 days remote), with 10%–20% travel for trade shows, customer events, and technical seminars.

  #LI-DL2

What makes us special | Our Benefits

The Seppic office in GmbH, is located in the centre of Cologne. The thriving, eleven-person team, made up of people with passion and experience, is responsible for the development and support of the business related to the sale of Seppic ingredients in Central & Eastern Europe (CEE) including Germany, Poland, Austria, Hungary, Netherlands, Switzerland, and Slovakia in the Cosmetics, Pharmaceuticals, Nutrition, Animal Health, and Performance Materials markets.

Our Differences make our Performance

At Air Liquide, we are committed to build a diverse and inclusive workplace that embraces the diversity of our employees, our customers, patients, community stakeholders and cultures across the world.

We welcome and consider applications from all qualified applicants, regardless of their background. We strongly believe a diverse organization opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to innovate by living our fundamentals, acting for our success and creating an engaging environment in a changing world.