Senior Manager, Commercial Strategy & Growth (m/f/d) - IFA Berlin

IFA Berlin; Berlin; On-site; EUR 100,000 - 160,000; Full time

Benefits offered by this job

Company pension scheme

Subsidy for E-GYM Wellpass or JobRad

Attractive corporate benefits

Modern Berlin office

Job summary

IFA Berlin is seeking aSenior Manager, Commercial Strategy & Growth to work closely with the Director of Sales Strategy & Growth. The role offers ownership of growth opportunities and the freedom to shape new commercial initiatives, without direct line management responsibility.

You will identify opportunities, design business models, price and package offerings, assess markets and lead strategic partnerships with the Commercial Owners. Language skills in German and English are essential.

Qualifications

• Minimum 7 years in commercial strategy, business development, or a comparable strategic environment.
• Ability to structure complex challenges and turn ideas into viable business models.
• Proven track record of driving cross‑functional initiatives without formal authority.
• Excellent German and English language skills at C1 level or above.
• Experience with B2B business models, pricing and go‑to‑market strategies.
• Strong analytical skills and comfort with performance data.

Responsibilities

• Own strategic and commercial topics end-to-end from opportunity to business design and implementation.
• Design and evolve business models, pricing, packaging and GTM approaches with relevant teams.
• Assess new markets, segments and revenue opportunities and translate insights into recommendations.
• Lead growth initiatives, partnerships, and ecosystem growth projects from concept to implementation.
• Translate market data into actionable recommendations and decision frameworks for commercial teams.

Skills

Strategic thinking

Commercial judgement

Stakeholder management

Structured problem solving

Cross-functional collaboration

German & English (C1)

Job description

Details About The Job Offer

Shaping growth. Translating strategy into business.

Details About The Job Offer

Shaping growth. Translating strategy into business.

We are looking for a Senior Manager, Commercial Strategy & Growth (m/f/d) who will work closely with our Director of Sales Strategy & Growth and our commercial teams to identify and shape new growth opportunities for IFA - and turn them into viable business models, propositions and initiatives.

This is a senior individual contributor role with significant ownership, visibility and freedom to shape new commercial opportunities - without direct line management responsibility.

Your mission

You will own selected strategic and commercial topics end-to-end, driving growth initiatives from initial opportunity assessment through to business design and implementation - in close collaboration with the Director of Sales Strategy & Growth and the relevant commercial teams.

• Commercial Strategy & Growth: Identify and shape new growth opportunities and translate strategic priorities into actionable commercial propositions, initiatives and business cases.
• Business Models & Go-to-Market: Design and evolve business models, pricing, packaging and go-to-market approaches together with the relevant commercial and functional teams.
• Markets & Opportunities: Assess new markets, customer segments and revenue opportunities, turning market and customer insights into clear recommendations and priorities.
• Strategic Initiatives & Partnerships: Lead selected growth initiatives, strategic brand and ecosystem growth initiatives, and strategic partnerships from concept and validation through to implementation, working closely with the relevant Commercial Owners.
• Commercial Insights & Enablement: Use market and performance data to identify opportunities and translate insights into actionable recommendations, tools and decision frameworks for commercial teams.

Important:

You do not need to be an expert in all these areas yet. What matters most is your strategic and commercial judgement, your ability to structure complex challenges, and your track record of turning opportunities into action.

Your profile

You bring at least 7 years of relevant professional experience in commercial strategy, business development, corporate strategy, management consulting, commercial excellence or a comparable strategic and commercial environment.

You combine strategic thinking with strong commercial judgement. You are comfortable navigating ambiguity, structuring complex opportunities and turning ideas into viable business models and executable plans. Just as importantly, you know how to bring stakeholders with you and move initiatives forward without relying on formal authority.

Ideally, you will have:

• Experience with B2B business models, pricing, packaging and go-to-market strategies
• Experience in developing commercial concepts and business cases
• A strong eye for new markets, customer segments and growth opportunities
• Strong analytical skills and confidence in working with commercial and performance data
• Confidence in collaborating with senior stakeholders - both internally and externally
• A track record of successfully driving cross-functional initiatives without formal line management responsibility
• Excellent German and English language skills at C1 level or above

Experience in technology, platform businesses, retail, events, media, partnerships or other ecosystem-based business models is an advantage.

Why us?

What Makes This Role Special

This role gives you the opportunity to shape where IFA grows next - and how we turn those opportunities into business.

Working at the intersection of strategy, sales, partnerships and market development, you will have the mandate to explore new commercial opportunities, build the case for them and help bring the strongest ideas to market.

The Director of Sales Strategy & Growth sets the overarching commercial direction and priorities, while our commercial teams own customer relationships and sales execution. Within this framework, you will have significant ownership of selected growth areas - from opportunity identification and business design through to implementation.

We offer

• The opportunity to shape new commercial growth opportunities and business models with a high degree of ownership and creative freedom
• Direct exposure to senior leadership and the opportunity to influence strategic commercial decisions
• Access to a network, connecting you with international market leaders
• A workplace where you can actively contribute to shaping industry trends
• A modern office in the center of Berlin
• Contribution to a company pension scheme
• Subsidy for E-GYM Wellpass or JobRad
• Access to attractive corporate benefits

About Us

IFA Berlin

IFA Berlin is the world’s largest event for Home & Consumer Tech.

It is the global meeting point for innovators, thought leaders, industry professionals, and consumers who come together to spark new ideas and actively shape the future of technology.

As an international platform, IFA connects leading brands, retail partners, and media from around the world — creating the space where innovation becomes visible and markets are made.