Senior Commercial Strategy & Development Manager (m/f/d)

weichlein; Berlin; On-site; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Senior management role

International clients

Career growth

Competitive compensation

Job summary

Weichlein, a leading German DMC and corporate events agency with offices in Berlin and Munich, seeks a Senior Commercial Strategy & Development Manager to boost sales performance and lead a cross‑functional commercial team.

The role combines business development, client relationship management, and revenue leadership, reporting to the Director of Business Development, Sales & Marketing. Expect national and international travel and senior stakeholder interactions.

Qualifications

• Proven track record in generating new business and closing high‑value projects.
• Experience leading commercial teams and coordinating cross‑functional workstreams.
• Fluent in English and German, with strong communication and relationship skills.

Responsibilities

• Drive new business opportunities and convert enquiries into projects.
• Own key accounts and strategic client relationships; lead pitches and negotiations.
• Coordinate Destination Management and contracting teams; monitor pipeline and KPIs.
• Negotiate pricing, contracts and profit margins for competitive, profitable offers.
• Foster partnerships with suppliers and develop long‑term growth.

Skills

Sales leadership

Business development

Key account management

Negotiation

Team coaching

International network

Job description

Location: Berlin or Munich | Full-time | Start: As soon as possible

With 70 years of experience, Weichlein is one of Germany’s established Destination Management Companies (DMCs) and corporate event agencies. With offices in Munich and Berlin, we create and deliver exceptional corporate events, incentive programmes, conferences and brand experiences for international clients across Germany.

As our business continues to grow, we are looking for an experienced, commercially driven and hands‑on Senior Commercial Strategy & Development Manager to strengthen our leadership team and drive our sales performance to the next level.

This is a key management position combining business development, sales leadership, client relationship management and commercial team coordination, reporting directly to the Director of Business Development, Sales & Marketing.

Your Responsibilities

Sales & Business Development

• Proactively drive new business opportunities, develop qualified leads and convert enquiries into confirmed projects.
• Take ownership of key accounts, strategic client relationships and high‑value sales opportunities.
• Lead client pitches, commercial negotiations and contract discussions through to successful closure.
• Identify opportunities to grow existing accounts, increase client retention and develop long‑term partnerships.
• Lead and coordinate our Destination Management and Request & Contracting teams, ensuring effective collaboration and clear responsibilities.
• Oversee the sales pipeline, proposal development and commercial progress of incoming projects.
• Support the teams in prioritising opportunities, managing workloads and meeting deadlines.
• Supervise commercial proposals, pricing structures and profit margins to ensure competitive yet profitable offers.
• Take an active role in complex and high‑value projects, particularly during the sales, negotiation and contracting phases.
• Conduct regular sales and pipeline meetings, monitor KPIs and provide structured performance reporting to the Director.
• Coach and support team members in sales techniques, negotiation, commercial awareness and time management.

Commercial Development & Partnerships

• Build and strengthen preferred supplier relationships and strategic partnerships within the meetings and events industry.
• Identify opportunities to improve commercial processes, sales efficiency and conversion rates.
• Work closely with Operations, Marketing and Senior Management to ensure smooth project handovers and alignment across departments.
• Contribute to the company’s commercial development and long‑term growth.

Your Profile

• Several years of experience in sales, business development or commercial management, ideally within the DMC, MICE, events, hospitality or travel industry.
• Proven track record in generating new business, managing key accounts and successfully closing high‑value projects.
• Previous experience in leading, coordinating or mentoring commercial teams.
• Strong commercial understanding, including pricing, budgeting, profitability and contract negotiations.
• A proactive, results-driven personality with a genuine passion for sales and relationship building.
• Excellent organisational skills and the ability to manage multiple priorities in a fast‑paced environment.
• Confident communicator and negotiator with a professional, solution‑oriented approach.
• Strong international network within the MICE industry is a significant advantage.
• Fluent English and German, both written and spoken. Additional languages are a plus.
• Willingness to travel nationally and internationally when required.

What We Offer

• A senior management position with real responsibility, decision‑making authority and direct influence on business performance.
• The opportunity to shape commercial success within an established, internationally connected and growing company.
• Direct collaboration with senior leadership and short decision‑making processes.
• A diverse portfolio of international clients, high‑profile projects and exciting destinations.
• A collaborative, multicultural and passionate team in Berlin and Munich.
• Opportunities for professional development, industry networking and long‑term career growth.
• Competitive compensation based on experience and qualifications.

Ready to Make an Impact?

We are looking for someone who combines the mindset of a strong salesperson with the leadership skills of an experienced commercial manager. Someone who enjoys winning business, building relationships, supporting teams and turning opportunities into results.

If you are ready to take on a key commercial role in an established European DMC, we would love to hear from you.