The New Equipment Sales Manager Europe will be responsible for developing new business opportunities, expanding our customer and partner network, and driving sales growth across Europe.
The successful candidate will focus on identifying and acquiring new customers, rental companies, distributors, contractors, industrial end users, and strategic partners while supporting the overall market development strategy for 3S Industry.
This is a highly visible position with significant growth potential and direct exposure to international customers and senior management.
Key Responsibilities
Business Development
- Identify and develop new business opportunities across Europe.
- Generate and manage a pipeline of new equipment sales opportunities.
- Develop relationships with rental companies, distributors, contractors, industrial customers, and strategic partners.
- Conduct customer visits, product presentations, and commercial negotiations.
- Support market penetration and brand awareness activities.
- Prepare quotations, commercial proposals, and tender submissions.
- Manage the complete sales cycle from lead generation to order intake.
- Negotiate commercial agreements and partnership arrangements.
- Support forecasting, budgeting, and sales reporting activities.
- Achieve agreed sales targets and growth objectives.
- Monitor market trends, competitor activities, pricing strategies, and customer requirements.
- Identify new market opportunities and product applications.
- Provide regular market feedback to management and product development teams.
Partner & Customer Support
- Support existing distributors and partners throughout Europe.
- Conduct regular business review meetings with key partners.
- Coordinate closely with project management, engineering, service, and aftermarket teams.
- Ensure high customer satisfaction and long-term relationship development.
Trade Shows & Marketing Activities
- Represent 3S at industry exhibitions, conferences, and customer events.
- Support product launches and marketing initiatives.
- Act as a brand ambassador for 3S Industry throughout Europe.
Qualifications
- Bachelor's degree in Business, Engineering, Construction Management, or a related field.
- Minimum 3-5 years of experience in technical sales, business development, or equipment sales.
- Experience within construction equipment, access solutions, elevators, lifting equipment, scaffolding, rental business, industrial equipment, or related industries is highly desirable.
- Proven track record in acquiring new customers and developing business relationships.
- Strong commercial and negotiation skills.
- Self-driven, entrepreneurial, and results-oriented mindset.
- Willingness to travel extensively throughout Europe (approximately 50-70%).
- Excellent communication and presentation skills.
- Strong relationship-building capabilities.
- Ability to work independently and manage multiple priorities.
- Strategic thinking combined with hands-on execution.
- High level of customer focus and commercial awareness.
- Strong organizational and reporting skills.
Language Requirements
- Fluent English (written and spoken) is required.
- German is highly desirable.
- Additional European languages are considered an advantage.