Regional Director of Sales – DACH Region

Stayntouch; Hamburg; On-site; EUR 120,000 - 180,000; Full time

Job summary

Stayntouch Hamburg, a cloud-native PMS provider, seeks a Regional Director of Sales for the DACH region to drive growth across Germany, Austria and Switzerland. You will build relationships with hotel groups, operators and consultants and own the full sales cycle from prospecting to contract.

The role demands 10+ years in hospitality technology, a strong DACH network, fluent German and English, and a track record of closing enterprise deals.

Qualifications

• 10+ years of experience in hospitality technology.
• Proven track record selling PMS or related hotel tech.
• Strong network of DACH hospitality decision-makers.
• Successful in closing enterprise-level deals.
• Experience managing long sales cycles and multi-stakeholder buys.
• Fluent German and English.
• Results-driven with a history of exceeding targets.
• Excellent negotiation and closing skills.
• Highly organized with strong pipeline and time management.

Responsibilities

• Define and execute the DACH regional sales strategy with Head of EU Sales.
• Build and manage a high-quality sales pipeline across the territory.
• Identify and close new business with hotel groups, operators, vendors.
• Own end-to-end sales cycle from prospecting to contract signature.
• Achieve and exceed monthly and quarterly targets and pipeline growth.
• Develop tailored proposals, pricing, and terms to win deals.
• Maintain CRM records of sales activities and account plans (Salesforce).
• Stay ahead of industry trends and competitive landscape.
• Represent Stayntouch at industry events across the region.
• Collaborate with marketing, product, pre-sales and customer success teams.

Skills

PMS sales

Sales leadership

CRM Salesforce

German language

English language

Strategic selling

Pipeline management

Travel readiness

Hospitality tech

Enterprise deals

Tools

Salesforce CRM

Job description

Regional Director of Sales – DACH Region

Stayntouch Hamburg, Hamburg, Germany

About this position

About Stayntouch Stayntouch is redefining how hotels operate. Headquartered in Bethesda, MD, we deliver a cloud-native PMS built for modern hospitality - flexible, intuitive, mobile-first, and designed to empower teams from the lobby to the back office. Our platform streamlines operations, unlocks new revenue opportunities, and elevates every step of the guest journey. Hoteliers can run their entire operation from any device, enabling staff to break free from the front desk and guests to personalize their stay from check-in to check-out. Trusted by iconic properties and brands, Stayntouch is the PMS for hotels that demand both simplicity and power.

Stayntouch is seeking a high-performing Regional Director of Sales: DACH to drive growth across Germany, Austria, and Switzerland. This is a strategic, customer-facing role responsible for expanding our presence in one of our most important regions, building strong relationships with key hospitality stakeholders, and delivering consistent revenue growth.

As a key member of the EU Sales team, you will play a critical role in executing our regional go-to-market strategy, identifying new business opportunities, and positioning Stayntouch as a leading cloud Property Management System provider across the DACH market.

Key Responsibilities

• Partner with the Head of EU Sales to define and execute the DACH regional sales strategy
• Build, manage, and continuously develop a high-quality sales pipeline across the territory
• Identify, engage, and close new business opportunities with hotel groups, management companies, consultants, vendors and independent hotel properties
• Own the full sales cycle from prospecting through to negotiation and contract signature
• Consistently achieve and exceed monthly and quarterly sales targets, pipeline growth, and activity metrics
• Develop tailored proposals, pricing strategies, and commercial terms to win competitive deals
• Maintain accurate and up-to-date records of all sales activities, opportunities, and account plans within the CRM system (Salesforce)
• Stay ahead of industry trends, market dynamics, and the competitive landscape to effectively position Stayntouch
• Represent Stayntouch at industry events, trade shows, and client meetings across the region
• Collaborate cross-functionally with marketing, product, technical pre-sales and customer success teams to ensure a seamless customer journey

Experience & Background

• 10+ years of experience in hospitality technology
• Proven track record of selling Property Management Systems (PMS) or related hotel technology solutions
• Strong network of decision-makers within the DACH hospitality market (hotel groups, operators, ownership groups, consultants, vendors)
• Demonstrated success in closing complex, enterprise-level deals
• Experience managing long sales cycles and multi-stakeholder buying processes
• Fluent German and English (written and spoken)
• Results-driven with a strong track record of exceeding sales targets
• Excellent negotiation and closing skills, with a commercial mindset
• Highly organized with strong pipeline and time management capabilities
• Proficient in CRM systems (e.g., Salesforce) and modern sales tools
• Self-starter with the ability to work independently in a fast-paced, high-growth environment
• Strong interpersonal and relationship-building skills, both internally and externally
• Curious and consultative with a genuine drive to understand customer needs and deliver value
• Willingness to travel across the DACH region as required

Why Join Stayntouch?

• Be part of a fast-growing, innovative cloud technology company transforming the hospitality industry
• Play a key role in expanding our footprint across a strategic European market
• Work with a collaborative, international team across sales, product, and leadership
• Represent a modern, flexible, and highly regarded PMS platform
• Opportunity to make a real impact and grow with the business