Regional Director of Sales – DACH Region

Stayntouch; Düsseldorf; On-site; EUR 120,000 - 180,000; Full time

Job summary

Stayntouch, a cloud-native PMS provider, seeks a Regional Director of Sales for the DACH region (Germany, Austria, Switzerland) to drive growth, build relationships with hotel groups, and expand market presence. You will own the full sales cycle, collaborate with cross-functional teams, travel across the region, and leverage a strong network to close enterprise deals.

Fluent German and English required; 10+ years in hospitality tech; experience selling PMS; strong negotiation and strategic

Qualifications

• 10+ years of experience in hospitality technology.
• Proven record of selling PMS or related hotel software.
• Strong network within the DACH hospitality market.
• Experience closing enterprise-level deals.
• Fluent German and English (written and spoken).

Responsibilities

• Define and execute the DACH regional sales strategy.
• Develop and manage a high-quality sales pipeline across Germany, Austria, Switzerland.
• Close new business with hotel groups, operators, consultants and vendors.
• Own end-to-end sales cycle from prospecting to contract signature.
• Collaborate with marketing, product, and customer success to ensure seamless journeys.
• Represent Stayntouch at industry events and client meetings.

Skills

Hospitality technology

Enterprise sales

Negotiation

CRM Salesforce

German language

English language

Tools

Salesforce CRM

Job description

Regional Director of Sales – DACH Region

About this position

About Stayntouch
Stayntouch is redefining how hotels operate. Headquartered in Bethesda, MD, we deliver a cloud-native PMS built for modern hospitality - flexible, intuitive, mobile-first, and designed to empower teams from the lobby to the back office. Our platform streams operations, unlocks new revenue opportunities, and elevates every step of the guest journey. Hoteliers can run their entire operation from any device, enabling staff to break free from the front desk and guests to personalize their stay from check-in to check-out. Trusted by iconic properties and brands, Stayntouch is the PMS for hotels that demand both simplicity and power.

Stayntouch is seeking a high-performing Regional Director of Sales: DACH to drive growth across Germany, Austria, and Switzerland. This is a strategic, customer-facing role responsible for expanding our presence in one of our most important regions, building strong relationships with key hospitality stakeholders, and delivering consistent revenue growth.

As a key member of the EU Sales team, you will play a critical role in executing our regional go-to-market strategy, identifying new business opportunities, and positioning Stayntouch as a leading cloud Property Management System provider across the DACH market.

Key Responsibilities

• Partner with the Head of EU Sales to define and execute the DACH regional sales strategy
• Build, manage, and continuously develop a high-quality sales pipeline across the territory
• Identify, engage, and close new business opportunities with hotel groups, management companies, consultants, vendors and independent hotel properties
• Own the full sales cycle from prospecting through to negotiation and contract signature
• Consistently achieve and exceed monthly and quarterly sales targets, pipeline growth, and activity metrics
• Develop tailored proposals, pricing strategies, and commercial terms to win competitive deals
• Maintain accurate and up-to-date records of all sales activities, opportunities, and account plans within the CRM system (Salesforce)
• Stay ahead of industry trends, market dynamics, and the competitive landscape to effectively position Stayntouch
• Represent Stayntouch at industry events, trade shows, and client meetings across the region
• Collaborate cross-functionally with marketing, product, technical pre‑sales and customer success teams to ensure a seamless customer journey

Experience & Background

• 10+ years of experience in hospitality technology
• Proven track record of selling Property Management Systems (PMS) or related hotel technology solutions
• Strong network of decision-makers within the DACH hospitality market (hotel groups, operators, ownership groups, consultants, vendors)
• Demonstrated success in closing complex, enterprise-level deals
• Experience managing long sales cycles and multi-stakeholder buying processes
• Fluent German and English (written and spoken)
• Results-driven with a strong track record of exceeding sales targets
• Excellent negotiation and closing skills, with a commercial mindset
• Highly organized with strong pipeline and time management capabilities
• Proficient in CRM systems (e.g., Salesforce) and modern sales tools
• Self-starter with the ability to work independently in a fast-paced, high-growth environment
• Strong interpersonal and relationship-building skills, both internally and externally
• Curious and consultative with a genuine drive to understand customer needs and deliver value
• Willingness to travel across the DACH region as required

Why Join Stayntouch?

• Be part of a fast-growing, innovative cloud technology company transforming the hospitality industry
• Play a key role in expanding our footprint across a strategic European market
• Work with a collaborative, international team across sales, product, and leadership
• Represent a modern, flexible, and highly regarded PMS platform
• Opportunity to make a real impact and grow with the business