Programmatic Advertising Specialist

Actalent; München; Hybrid; EUR 65.000 - 90.000; Vollzeit

Benefits dieser Stelle

Hybrid working model

Zusammenfassung

Actalent is partnering with a leading global advertising and technology organisation to hire a Programmatic Advertising Specialist who thrives in a fast-paced, client-facing environment and has a proven track record of driving campaign performance.

You will manage the full campaign lifecycle across DSP platforms (Amazon DSP, DV360, The Trade Desk, Adform), collaborate with agency trading desks and media teams, and deliver data-driven optimisation and reporting.

Qualifikationen

• 5+ years of experience in Programmatic Advertising, AdTech, Retail Media, or Media Agencies.

Aufgaben

• Manage the full campaign lifecycle, including setup, QA, optimisation, troubleshooting, and reporting.
• Partner with agency trading desks and media teams to maximise campaign performance.
• Deliver strategic recommendations based on campaign data and business objectives.
• Develop and execute testing frameworks to improve performance and efficiency.
• Support stakeholders with best-practice guidance and platform expertise.
• Drive campaign growth through ongoing optimisation and audience activation strategies.

Kenntnisse

Programmatic advertising

Campaign management

Tools

Amazon DSP

DV360

The Trade Desk

Adform

Jobbeschreibung

We're partnering with a leading global advertising and technology organisation to find an experienced Programmatic Advertising Specialist who thrives in a fast-paced, client-facing environment and has a proven track record of driving campaign performance through programmatic advertising.

This role sits at the intersection of campaign activation, optimisation, agency partnership, and digital advertising strategy.

What You'll Do

• Manage the full campaign lifecycle, including setup, QA, optimisation, troubleshooting, and reporting
• Partner with agency trading desks and media teams to maximise campaign performance
• Deliver strategic recommendations based on campaign data and business objectives
• Develop and execute testing frameworks to improve performance and efficiency
• Support stakeholders with best-practice guidance and platform expertise
• Drive campaign growth through ongoing optimisation and audience activation strategies

What We're Looking For

To be successful in this role, you'll ideally have:

• 5+ years of experience in Programmatic Advertising, AdTech, Retail Media, or Media Agencies
• Hands-on experience managing campaigns within DSP platforms such as:
• Amazon DSP
• DV360
• The Trade Desk
• Adform
• Strong understanding of:
• Auction dynamics and bidding strategies
• Audience targeting and activation
• Attribution and measurement
• Pixels, tags, tracking and ad serving
• Viewability and ad verification
• Experience owning campaigns from setup through optimisation and reporting
• Strong analytical skills with a data-driven approach to decision-making
• Experience working directly with agency trading desks, advertisers, or media agencies

Why Apply?

• Work with leading advertisers and agency partners
• Join a highly collaborative and innovative environment
• Gain exposure to cutting-edge advertising technology and media solutions
• Hybrid working model with long-term project potential

Programmatic Advertising | DSP | DV360 | The Trade Desk | RTB | Retail Media | Campaign Optimisation | Audience Targeting | Attribution | Trading Desk