product marketing manager for manufacturing software

Enfint

Berlin

Vor Ort

EUR 100.000 - 140.000

Vollzeit

14 Tage+
Bewerbungsgenerator

Eine maßgeschneiderte Bewerbung für diese Stelle — ein maßgeschneiderter Lebenslauf und ein Anschreiben, die genau zur Stellenanzeige passen.

Schaffe es an den ATS-Filtern vorbei

Qualifikationen

  • 5+ years in B2B product marketing or enterprise software
  • Own positioning, messaging, and GTM strategies
  • Engineering/technical degree or equivalent background
  • Discuss data architectures and PLM landscapes credibly
  • Experience building sales enablement for €100K+ ACV deals
  • Strong competitive intelligence and differentiation messaging
  • Daily use of AI tools for content creation
  • Native or near-native English and German language skills
  • Based in Berlin for regular in-office collaboration

Aufgaben

  • Own positioning and messaging for SPREAD's platform
  • Build and maintain competitive intelligence across PLM and engineering data landscape
  • Turn competitive insights into battle cards and sales guides
  • Create sales enablement assets to shorten enterprise sales cycles
  • Partner with Product and Engineering on GTM for product releases
  • Develop thought leadership content for technical audiences
  • Partner with Growth and GTM Ops on campaign messaging and account targeting
  • Represent SPREAD at industry events and customer conversations

Kenntnisse

Positioning
Messaging
Go-to-market
Competitive intelligence
Sales enablement
Content creation
Cross-functional collaboration
English language
German language
Berlin presence

Ausbildung

Engineering degree

Tools

AI tools
PLM tools

Jobbeschreibung

Описание:

SPREAD is a Berlin-based startup developing agentic engineering intelligence software for manufacturing companies. Its AI-powered Product Twin software suite helps engineers find, understand, and apply product information faster by integrating fragmented product data across systems and departments.

Задачи:
  • Own positioning and messaging for SPREAD's platform, turning engineering intelligence into value propositions for engineering leaders
  • Build and maintain competitive intelligence across the PLM and engineering data landscape
  • Turn competitive insights into battle cards and objection-handling guides for Sales
  • Create sales enablement assets that shorten enterprise sales cycles and improve win rates
  • Partner with Product and Engineering on go-to-market for product releases, connecting launches to measurable customer outcomes
  • Develop thought leadership content for deeply technical audiences
  • Partner with Growth and GTM Ops on campaign messaging and account targeting
  • Represent SPREAD at industry events and customer conversations with engineering leaders
Требования:
  • 5+ Years of experience in B2B product marketing or technical product management for enterprise software or complex technical products
  • Hands-on ownership of positioning, messaging, and go-to-market
  • Technical fluency through an engineering or technical degree or deep experience managing or marketing highly technical products
  • Ability to discuss data architectures, PLM tool landscapes, and software-defined product development credibly
  • Experience building sales enablement for complex enterprise deals with €100K+ ACV, 6-12-month cycles, and multi-stakeholder buying committees
  • Strong competitive intelligence skills and ability to articulate differentiation in the buyer's language
  • Daily use of AI tools for content creation, research, and workflow automation
  • Product marketing identity with the ability to partner with Product and Engineering while focusing on marketing
  • Native or near-native English
  • Working-level German
  • strong English is sufficient if German is your native language
  • Based in Berlin or close enough for regular in-office collaboration
Условия:
  • EU work authorization is required
  • The role requires regular in-office collaboration, especially during the first months
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