Paid Search Consultant

Making-Science

Hamburg

On-site

EUR 60,000 - 90,000

Full time

2 days ago
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Benefits offered by this job

Modern central office
Creative outreach
Team spirit and community atmosphere
Training and coaching
Talent onboarding from our team
Transparent culture
Transportation ticket subsidy
Gym membership subsidy
International exchange (LocalPlanet)
Gifts for anniversaries
Parties and team events
Social engagement

Job summary

Making Science in Hamburg is seeking a seasoned Paid Search and AI-enabled SEM Specialist to advance national and international campaigns across major search engines. You will design AI-driven testing, manage client roadmaps, and drive performance with automation tools.

Ideal candidates bring 4+ years in paid search, fluency in English and German, and strong analytical and collaboration skills to deliver measurable results for global clients.

Qualifications

  • 4+ years in Paid Search at agencies or client side.
  • Experience using Generative AI to optimize ad copy and strategy.
  • Proficient with visual AI tools (e.g., Midjourney).
  • Hands-on with automation workflows (Zapier/Make/N8N).
  • Familiar with Google AI Studio and NotebookLM for knowledge management.
  • English (C1) and German fluency; strong client communication.

Responsibilities

  • Act as strategic consultant for national and international large accounts’ SEM strategies.
  • Create and manage campaigns on Google Ads, ADS 360, and Bing Ads.
  • Design AI testing roadmaps and implement automation scripts.
  • Manage Business Manager and related platforms.
  • Collaborate with clients to define objectives and roadmaps.
  • Maintain daily client communication to review campaigns and insights.
  • Identify efficiency gains through process improvements and new tech.

Skills

Strategic consulting
Paid Search management
English C1
German fluency
Automation workflows
AI development knowledge
Data analysis
Project coordination
Communication
Team collaboration

Tools

Google Ads
Search Ads 360
Bing Ads
Zapier
Make
N8N
Google AI Studio
NotebookLM
Midjourney

Job description

About Making Science

Making Science is an international digital acceleration company with over 1,200 experts across 15 markets, including Spain, Portugal, Mexico, Colombia, France, Italy, the UK, Ireland, Sweden, Denmark, Norway, Finland, Germany, Georgia, and the USA. As a proud consulting partner of Local Planet — the world’s premier network of independent media agencies — we deliver a suite of digital, technology, and performance marketing services to a global clientele. Our expertise spans digital marketing and MarTech, software and cloud solutions, artificial intelligence, and SaaS, all underscored by a relentless pursuit of innovation.

Making Science was ranked 15th in the FT1000: Europe's Fastest-Growing Companies 2023. Committed to making a positive impact, Making Science actively engages in various ESG initiatives. We’ve joined forces with the Climate Pledge, the United Nations Global Compact, and Pledge1%, dedicating resources and efforts to support non-profit organizations. Through these endeavors, we are committed to driving meaningful change for a brighter, more sustainable future.

As part of its commitment to innovation, Making Science offers its clients end-to-end capabilities required for consulting, development, integration, and maintenance of advanced IT solutions. Our global network of delivery hubs not only fosters job growth but also serves as an incubator for cultivating top-tier tech talent, fueling projects that accelerate transformation and modernisation.

Our team is composed of experienced digital professionals, who have a wide knowledge in the different stages and disciplines of the digital transformation: Digital Strategy, Infrastructures, Software Development, Creativity and UX/UI Design, Digital Marketing, and Big Data.

Making Science is People Centric, and we actively bet on our employees! We believe that they are the key to any successful business, and therefore, our greatest asset. We strive to provide daily learning opportunities for those who work with us and their colleagues. It is also really important that they enjoy what they do, and have positive experiences. We want our employees to feel proud of their accomplishments, and that they belong to a company that is in constant growth, because each person’s contribution is essential to achieve our success.

We believe in the power of diversity and the value of inclusion. At Making Science, our unique experiences, backgrounds, and perspectives are what drive our innovation and success. We are dedicated to providing an equitable hiring process and an inclusive work environment where all individuals are respected and feel they belong. Join us and bring your whole self to work!

Some details about your department

The Advertising Department guarantees an increase in the volume of our clients' businesses through advertisements on different platforms: search engines, social media, affiliation, media, programmatic, among others (Google Ads, Facebook Ads, Instagram Ads, Twitter, LinkedIn, Amazon, Microsoft Advertising, Programmatic, Affiliation, Media). We always work in the different phases of our clients' Customer Journeys. Our DNA is to rely on innovation and technology to be efficient with our clients' investments, and to know how to direct messages to potential users at the right place and at the right time. Measurement is key, because it allows us to reach our clients' business data.

In Advertising, we are not about words, we are about results. Since we are a large team, we always work to promote teamwork and learning from each other. We welcome challenges with a smile on our faces, and we believe that our positive energy promotes good results for our clients.We are a winning team, and we have a great time working as a team. We always challenge ourselves, to foster professional and personal growth.

What we’d like you to do
  • Act as a strategic consultant to different national and international large accounts for all their SEM Strategies.

  • Create strategies on the main searchers. Create, manage and track search Ads campaigns on Google Ads, Search Ads 360 and Bing Ads.

  • Design AI testing roadmaps and implement custom automation scripts.

  • Manage Business Manager and other platforms in depth.

  • Work closely with the clients to define objectives and follow-up on agreed roadmaps.

  • Maintain daily communication with the clients to review campaigns, results, and propose innovative strategies. Participate actively in meeting with clients.

  • Responsible for seeking efficiency and resolving it through process improvement and implementation of new technologies or improvement in their use

What we’d like you to bring
  • We are looking for someone who is proactive and eager to learn, with the ability to adapt to new challenges with a positive attitude.

  • At least 4 years of experience performing similar tasks in other marketing agencies or clients, focused on the execution and management of Paid Search campaigns, leveraging Generative AI (Gemini, ChatGPT, Claude) to optimize ad copy and strategy.

  • Strong proficiency in visual Generative AI tools (Midjourney, Nano Banana) to conceptualize and create high-quality creative assets for campaigns.

  • Demonstrated ability to prioritize tasks and manage multiple simultaneous requests across projects, using automation workflows (Zapier, Make, N8N) to reduce manual workload.

  • Technical familiarity with AI development environments (Google AI Studio) and RAG tools (NotebookLM) to build custom solutions and manage knowledge bases efficiently.

  • Strong critical thinking and problem-solving skills, with a strategic mindset and a hands‑on approach to tackling challenges utilizing Agent Space and LLMs.

  • Strong analytical skills, with a knack for working with data and generating insights supported by AI models.

  • Excellent communication and client management skills, with the ability to collaborate effectively with both internal teams and clients.

  • Experience in project coordination and management, with a keen eye for detail.

  • You have a C1 level of English, both spoken and written.

  • Fluent in German both spoken and written.

Nice to have / Plus:

  • Strong proficiency in visual Generative AI tools (Midjourney, Nano Banana) to conceptualize and create high-quality creative assets for campaigns.

  • GA4: Basic and Advanced Concepts for Cross-Channel and Business-Level Analysis.

Perks of joining us
  • Modern central office

  • Creative outreach

  • Team spirit and community atmosphere

  • Training and coaching

  • Talent training and onboarding from our employees

  • Transparent culture

  • Transportation ticket subsidy

  • Gym membership subsidy

  • International exchange (LocalPlanet)

  • Gifts for anniversaries and at the end of probationary period.

  • Parties and team events

  • Social engagement

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