Head of Marketing – Intelligent Operations Platform (all genders) Copy

eschbach GmbH; Bad Säckingen; Vor Ort; EUR 120.000 - 160.000; Vollzeit

Benefits dieser Stelle

Collaborative Team Environment

Professional & Personal Development

Ownership & Creative Freedom

Modern Workplace

Team & Company Events

Flexible Working Models

Free Lunch

Drinks, Fruit & Snacks

Zusammenfassung

eschbach GmbH seeks a Head of Marketing to establish Seqonis as the defining Intelligent Operations Platform (IOP) for pharma and chemical manufacturing. You’ll drive category creation, product marketing and pipeline growth across international markets, with a focus on Europe and Asia Pacific.

You will lead messaging, GTM strategy, and demand generation, collaborating with Sales to win enterprise deals and strengthen customer advocacy.

Qualifikationen

• You combine strategic thinking with a strong commercial mindset and hands-on execution.
• You have experience building and establishing new market categories.
• You think commercially and understand the relationship between pipeline, deal size and win rate.
• You are deeply AI-literate, both in marketing AI solutions and using AI in your own work.
• You have credibility with industry analysts and senior enterprise buyers.
• Your English is excellent. German is a plus.

Aufgaben

• Category & Market Leadership: Turn our positioning and strategy into market impact by building and promoting the Intelligent Operations Platform (IOP) category.
• Establish the IOP category among executive decision-makers, industry analysts and relevant organizations.
• Product Marketing: Define compelling messaging for Seqonis and its platform capabilities.
• Drive strategic go-to-market activities for new platform capabilities.
• Create impactful marketing and sales assets, enabling Sales to win and grow strategic accounts.
• Performance Marketing & Pipeline: Build measurable and scalable demand generation across BDRs, digital channels, GEO/AI, account-based marketing (ABM), campaigns and events.
• Own an ambitious pipeline creation target and continuously improve the effectiveness of marketing activities.
• Partner closely with Sales on strategic corporate opportunities and help win larger enterprise deals.
• Customer Advocacy & PR: Turn the successes of our strongest customers and their measurable business outcomes into compelling market proof.
• Partner closely with our Customer Community team to strengthen engagement, customer advocacy and demand.
• Drive PR and thought leadership to make Seqonis and our customers' successes visible in key markets.

Kenntnisse

Strategic thinking

Commercial mindset

Hands-on execution

Jobbeschreibung

We are looking for

As Head of Marketing, you will establish Seqonis as the defining Intelligent Operations Platform (IOP) for pharmaceutical and chemical manufacturing. You will turn our positioning into market impact and accelerate the growth of our SaaS and AI business across international markets, with a focus on Europe and Asia Pacific. This means bringing together category creation, product marketing and pipeline growth.

Your tasks

Category & Market Leadership

• Turn our positioning and strategy into market impact by building and promoting the Intelligent Operations Platform (IOP) category.
• Establish the IOP category among executive decision-makers, industry analysts and relevant organizations.

Product Marketing

• Define compelling messaging for Seqonis and its platform capabilities.
• Drive strategic go-to-market activities for new platform capabilities.
• Create impactful marketing and sales assets, enabling Sales to win and grow strategic accounts.

Performance Marketing & Pipeline

• Build measurable and scalable demand generation across BDRs, digital channels, GEO/AI, account-based marketing (ABM), campaigns and events.
• Own an ambitious pipeline creation target and continuously improve the effectiveness of marketing activities.
• Partner closely with Sales on strategic corporate opportunities and help win larger enterprise deals.

Customer Advocacy & PR

• Turn the successes of our strongest customers and their measurable business outcomes into compelling market proof.
• Partner closely with our Customer Community team to strengthen engagement, customer advocacy and demand.
• Drive PR and thought leadership to make Seqonis and our customers' successes visible in key markets.

Your profile

• You combine strategic thinking and a strong commercial mindset with hands‑on execution.
• You have experience building and establishing new market categories.
• You think commercially and understand the relationship between pipeline, deal size and win rate.
• You are deeply AI‑literate, both in marketing AI solutions and using AI in your own work.
• You have credibility with industry analysts and senior enterprise buyers.
• Your English is excellent. German is a plus.

Our offer

• Collaborative Team Environment – Join a team that values open communication, mutual support, and collaboration across departments.
• Professional & Personal Development – We support your strengths and provide opportunities for continuous professional and personal growth.
• Ownership & Creative Freedom – Take responsibility, contribute your ideas, and actively help shape the way we work.
• Modern Workplace – Work from our modern office in the heart of Bad Säckingen, featuring ergonomic equipment, a rooftop terrace, and free parking.
• Team & Company Events – Regular events provide opportunities to connect with colleagues and build relationships across teams.
• Flexible Working Models – Our home office policy supports flexibility while ensuring effective collaboration and productivity.
• Free Lunch – On days you work from the office, we provide a free lunch from selected local restaurants in Bad Säckingen.
• Drinks, Fruit & Snacks – Coffee, beverages, fresh fruit, and snacks are available throughout the day.

Ready for the challenge?

Want to help establish Seqonis as a new market category and make a real contribution to our growth? We'd love to hear from you!

Contact person

Have any questions?Contact Aron Sütterlin (Email:[e-mail])!