Marketing Manager

Karbontürk; Frankfurt; On-site; EUR 85,000 - 120,000; Full time

Benefits offered by this job

Strategic role

Global exposure

Competitive compensation

Growth culture

Job summary

Carbomax seeks a strategic Marketing Manager to shape our global brand positioning across water treatment, air purification, and food & beverage sectors. You will lead the development of market intelligence, value propositions, and campaigns that support growth in international markets.

With 8–10 years in B2B industrial marketing and strong English skills, you will collaborate with Sales, Tech, and EXEC teams to build a scalable marketing function and drive ROI through digital channels and

Qualifications

• Bachelor’s degree in Marketing, Business, Engineering, or related field.
• 8–10 years of B2B marketing experience in industrial sectors.
• Advanced level English proficiency (written and spoken).
• Experience in activated carbon, water treatment, environmental technologies, or food & beverage processing industries preferred.
• Strong understanding of technical product marketing and industrial buyer behavior.
• Proven experience in building brand awareness in international markets.
• Hands-on experience in digital marketing, CRM tools, and content development.
• Analytical mindset with data-driven decision-making skills.
• Ability to work in fast-growing, entrepreneurial environments.
• Strong communication, project management, and stakeholder coordination skills.

Responsibilities

• Develop and execute the global marketing strategy aligned with sales and growth objectives.
• Lead market intelligence activities including competitor analysis, pricing insights, and sector trends.
• Create sector-focused value propositions for water treatment, air purification, and food & beverage industries.
• Manage digital marketing channels (LinkedIn, website, content strategy) to enhance global visibility.
• Oversee preparation of technical marketing materials (brochures, case studies, datasheets, presentations).
• Support global sales teams with marketing-driven lead generation and campaign initiatives.
• Plan and coordinate participation in international trade fairs and industry events.
• Analyze marketing performance metrics and optimize ROI-driven campaigns.
• Work cross-functionally with Sales, Technical, and Executive teams on go-to-market strategies.

Skills

English proficiency

Communication

Project management

Stakeholder coordination

Data-driven marketing

Digital marketing

CRM tools

Content development

Education

Bachelor’s degree (Marketing, Business, Engineering, or related fields)

Tools

LinkedIn

Website CMS

CRM tools

Job description

Carbomaxis a leading company at the forefront of sustainability and environmental solutions, specializing in the activated carbon market. We providehigh quality activated carbonproducts and services to global corporate clients, delivering solutions across a wide range of industries, includingwater treatment and purification,air filtrationandpurification,and food & beverageprocesses.

Our solutions play a vital role in ensuring safe drinking water, managing wastewater, maintaining industrial and commercial air quality, and enhancing the quality of food and beverages through processes such as sugar refining, oil purification, beverage clarification, and alcohol production. By effectively removing contaminants, odors, and impurities, we help clients achieve operational excellence while supporting environmental sustainability.

At Carbomax,our missionis todrive innovation, enhance operational efficiency, and contribute to global sustainability efforts. With cutting edge solutions, technical expertise, and an international perspective, we are committed to setting new industry standards and creating long term value for our clients worldwide.

We are looking for a strategic and execution-drivenMarketing Managerwho will shape our global brand positioning, strengthen market visibility, and build a scalable marketing infrastructure aligned with our commercial growth objectives.

Qualifications:

• Bachelor’s degree (Marketing, Business, Engineering, or related fields preferred)
• 8–10 years of experience in B2B marketing, preferably in industrial sectors
• Advanced level English proficiency (written and spoken)
• Experience in activated carbon, water treatment, environmental technologies, or food & beverage processing industries is highly preferred
• Strong understanding of technical product marketing and industrial buyer behavior
• Proven experience in building brand awareness in international markets
• Hands‑on experience in digital marketing, CRM tools, and content development
• Analytical mindset with data‑driven decision‑making skills
• Ability to work in fast‑growing, entrepreneurial environments
• Strong communication, project management, and stakeholder coordination skills

Key Responsibilities:

• Develop and execute the global marketing strategy aligned with sales and growth objectives
• Lead market intelligence activities including competitor analysis, pricing insights, and sector trends
• Create sector-focused value propositions for water treatment, air purification, and food & beverage industries
• Manage digital marketing channels (LinkedIn, website, content strategy) to enhance global visibility
• Oversee preparation of technical marketing materials (brochures, case studies, datasheets, presentations)
• Support global sales teams with marketing-driven lead generation and campaign initiatives
• Plan and coordinate participation in international trade fairs and industry events
• Analyze marketing performance metrics and optimize ROI-driven campaigns
• Work cross‑functionally with Sales, Technical, and Executive teams on go‑to‑market strategies

What We Offer:

• Strategic role with direct impact on global growth
• Opportunity to build and scale the marketing function
• International exposure across multiple industries
• Competitive compensation package
• Entrepreneurial, agile, and growth‑focused culture