Marketing Manager

Getac; Düsseldorf; Vor Ort; EUR 65.000 - 95.000; Vollzeit

Zusammenfassung

Getac Düsseldorf seeks a Marketing Manager to develop and implement marketing strategies aligned with market needs and product offerings, driving regional planning and value creation toward short- and mid-term business goals.

You will lead precision marketing plans with sales, manage communications, content on the website, regional events & trade shows, PR and digital programs, and coordinate with HQ and the EMEA Marketing Team.

Qualifikationen

• 5+ years of B2B marketing experience.
• Degree in Marketing or related field.
• Experience with digital marketing and CMS, social media, and image editing.
• Proficiency in MS Office and design software.
• Experience with Google Analytics and Salesforce.
• Fluent German and English; regional collaboration.

Aufgaben

• Develop and track precision marketing plan and activities for defined sectors
• Set up yearly marketing plans in collaboration with sales to develop MQL and SQL and reach joint growth objectives.
• Manage and execute all communication initiatives.
• Oversee content and functional updates to the website within brand guidelines.
• Plan and organize regional customers events & trade shows.
• Manage PR, Media and Oversee Digital Programs
• Report results of different campaigns.
• Manage marketing budget; assist in management of marketing invoices for monthly budget reporting.
• Manage external vendors, and coordinate with sales departments to ensure alignment with company goals
• Cooperating projects with HQ and EMEA Marketing Team

Kenntnisse

B2B Marketing

Digital Marketing

Content Management Systems

Social Media

Image Editing

MS Office

Design Software

Online Marketing

Offline Marketing

German language

English language

Ausbildung

Marketing or related degree

Tools

Google Analytics

Salesforce

CRM software

Jobbeschreibung

The primary responsibility of the Marketing Manager is to develop and implement marketing strategies and tactics successfully, using a thorough understanding of the market and the product offering. The Marketing Manager also contributes to the regional planning as well as value creation processes for the achievement of the short- and mid-term business goals.

• Develop and track precision marketing plan and activities for defined sectors
• Set up yearly marketing plans in collaboration with sales to develop MQL and SQL and reach joint growth objectives.
• Manage and execute all communication initiatives.
• Oversee content and functional updates to the website within brand guidelines.
• Plan and organize required regional customers events & trade shows.
• Manage PR, Media and Oversee Digital Programs
• Report results of different campaigns.
• Manage marketing budget; assist in management of marketing invoices for monthly budget reporting.
• Manage external vendors, and coordinate with sales departments to ensure alignment with company goals
• Cooperating projects with HQ and EMEA Marketing Team

Essential Experience Required

• Minimum 5+ years’ experience in B2B Marketing
• Graduate in Marketing / related degree
• Strong experience in Digital Marketing and content management systems, social media and image editing preferred
• Interest in the latest trends and strategies, structured work and team player with commitment
• Strong MS Office Skills and Design Software, experience in Google Analytics, Salesforce and other CRM software would be an advantage
• Experience with both on/offline marketing techniques
• Native German speaker with fluent English; additional language skills would be an advantage
• Strong communication and interpersonal skills
• Customer and business focused mindset
• Self-driven with a results-oriented approach
• Practical and proactive working style
• Positive and professional attitude
• Strong analytical and logical thinking skills Excellent communication skills

Working Relationships

This role reports to the Getac EMEA Marketing Director

Regular internal communication with HQ marketing/Sales/Service Departments.