Influencer Marketing Consultant

Right Side Up; Deutschland; Remote; EUR 50.000 - 70.000; Teilzeit

Benefits dieser Stelle

Freelance contract

Remote-friendly

Based in Austin, TX

Zusammenfassung

Right Side Up is seeking an experienced Influencer Marketing professional to develop and execute strategies across Instagram, TikTok and YouTube. You will identify and manage creator relationships, negotiate contracts, and run campaigns from product seeding to long-term ambassador programs.

The role requires strong analytics to track engagement, reach and conversions, and close collaboration with content, paid media and social teams. Flexible remote options available.

Qualifikationen

• Proven influencer marketing experience across B2C, B2B, or D2C brands.
• Experience building scalable influencer programs.
• Experience managing creator relationships and negotiations.
• Understanding platform trends and best practices.
• Experience tracking and reporting on campaign performance.
• Strong organizational and communication skills.
• Experience in high-growth startup environments is preferred.
• Experience with affiliate or performance-based influencer programs is preferred.
• Familiarity with Aspire, CreatorIQ, GRIN, or Upfluence is preferred.
• Experience with paid social amplification of influencer content is preferred.

Aufgaben

• Develop and execute influencer marketing strategies aligned with brand and growth goals.
• Identify, vet, and manage relationships with creators and influencers across platforms (Instagram, TikTok, YouTube).
• Lead creator outreach, negotiation, and contract management.
• Plan and execute campaigns including product seeding, paid partnerships, and long-term ambassador programs.
• Collaborate with content, paid, and social teams to amplify influencer content.
• Track and analyze campaign performance, including engagement, reach, and conversions.
• Manage budgets and allocate spend efficiently.
• Stay current on platform trends and opportunities.

Kenntnisse

Influencer marketing

Creator outreach

Campaign analytics

Negotiation

Budget management

Tools

Aspire

CreatorIQ

GRIN

Upfluence

Jobbeschreibung

Description

• Develop and execute influencer marketing strategies aligned with brand and growth goals.
• Identify, vet, and manage relationships with creators and influencers across platforms such as Instagram, TikTok, and YouTube.
• Lead creator outreach, negotiation, and contract management.
• Plan and execute campaigns including product seeding, paid partnerships, and long-term ambassador programs.
• Collaborate with content, paid, and social teams to amplify influencer content.
• Track and analyze campaign performance, including engagement, reach, and conversion metrics.
• Manage budgets and allocate spend efficiently.
• Stay current on platform trends, creator landscape shifts, and emerging opportunities.

Requirements

• Strong experience in influencer or creator marketing across B2C, B2B, or D2C brands.
• Proven ability to build and scale influencer programs.
• Experience managing creator relationships and negotiations.
• Understanding of platform-specific trends and best practices.
• Ability to balance brand storytelling with performance-driven outcomes.
• Experience tracking and reporting on campaign performance.
• Strong organizational and communication skills.
• Comfort working across different industries and brand voices.
• Experience with affiliate or performance-based influencer programs is preferred.
• Familiarity with influencer platforms/tools such as Aspire, CreatorIQ, GRIN, or Upfluence is preferred.
• Experience with paid social amplification of influencer content is preferred.
• Experience in high-growth startup environments is preferred.
• Experience supporting both strategic planning and hands-on execution is preferred.

Benefits

• Freelance contract engagements typically ranging from 10–40 hours per week.
• Opportunity to work with a collective trusted by early-stage ventures, fast-growing tech companies, and Fortune 500 teams.
• Potential to support a wide range of B2C, B2B, and D2C clients.
• Flexible remote work option, with Austin, TX listed as the base location.