Growth Manager

HellaGoodAudio; Berlin; On-site; EUR 70,000 - 110,000; Full time

Benefits offered by this job

Real ESOP ownership

Competitive salary

Full relocation support to Berlin

Urban Sports Club membership

Berlin public transport pass

Company phone with data plan and top‑t

Sponsored language courses

Modern office in heart of Berlin

Job summary

HellaGoodAudio is seeking a Growth Manager in Berlin to work closely with the founder on scalable growth initiatives. You will manage paid user acquisition, creative production, and data-driven decisions to drive ROAS and retention in mobile games.

You will live in the numbers with BigQuery/Looker and own campaigns from brief to scale, collaborating with product and creative teams to continuously test new ideas and geos. This is a hands-on, in-office role with real ownership.

Qualifications

• 4+ years of experience in performance marketing or growth roles.
• Proven experience managing paid marketing budgets (10K per day or more) on mobile UA channels.
• Strong analytics skills, hands-on with BigQuery, Looker, and MMPs like Singular.
• Direct experience launching ad creatives at scale and identifying winning creatives.
• Mobile games industry knowledge: F2P economics, LTV, and how UA, monetization and retention fit.
• Self-starter who thrives in a small team and seeks broader ownership.
• Willingness to work in the office in a small team.
• Strong communication, empathy, and content creation skills.
• Experience using creative tools (ChatGPT, CapCut, etc.) is a plus.
• Passion for mobile and casual games.

Responsibilities

• Plan, launch, and optimize paid UA campaigns across Meta, Google, AppLovin, TikTok and other channels, managing daily budgets of 10K+.
• Own the full creative loop: brief, launch, read new ad creatives, kill losers fast, and double down on winners.
• Analyze performance daily in BigQuery, Looker, and Singular to find what works and where to invest next.
• Track CPI, ROAS, LTV, retention and payback, turning data into clear decisions.
• Collaborate with the founder on growth strategy and run campaigns and channels independently.
• Partner with creative and product teams to feed the creative pipeline and align data with upcoming features.
• Spot opportunities across new games, geos, and channels, and move quickly to test them.

Skills

Performance marketing

Budget management

Analytics

Ad creatives

Mobile games

Cross-functional collab

Communications

Creative tools

In-office work

Tools

BigQuery

Looker

MMPs (Singular)

CapCut

ChatGPT

Job description

Growth Manager

Berlin, full time, in office

We are looking for a Growth Manager to work directly alongside our founder on everything that moves the needle on growth: user acquisition, creatives, and the data behind every decision. You will learn and share your expertise about scaling games profitably, and quickly take ownership of games yourself.

This is a hands-on, full-stack growth role. You will live in the numbers (BigQuery, Looker, Singular), spend real money daily across UA channels, and handle creative production to keep a steady pipeline of new ad concepts in market. If you love mobile games, obsess over ROAS and retention curves, and want to learn the mobile gaming business from the inside, this is for you.

Responsibilities

• Plan, launch, and optimize paid UA campaigns across Meta, Google, AppLovin, TikTok, and other channels, managing daily budgets of 10K and up.
• Own the full creative loop: brief, launch, and read new ad creatives, kill losers fast, and double down on winners.
• Dig into performance data daily in BigQuery, Looker, and Singular (or another MMP) to find what is working, what is not, and where the next dollar should go.
• Track and report on the metrics that matter (CPI, ROAS, LTV, retention, payback) and turn them into clear decisions.
• Work side by side with the founder on growth strategy, then take campaigns and channels off their plate and run them independently.
• Partner with creative and product teams to feed the creative pipeline and close the loop between data and what we make next.
• Spot opportunities across new games, new geos, and new channels, and move quickly to test them.

Requirements

• 4+ years of experience in performance marketing and/or growth-related roles
• Proven experience managing significant paid marketing budgets (10K per day or more) on mobile UA channels
• Strong analytics skills, hands-on with BigQuery, Looker, and MMPs like Singular
• Direct experience managing and launching ad creatives at scale, and a sharp eye for what makes a creative win
• Mobile games industry experience is a must. You understand F2P economics, LTV, and how UA, monetization, and retention fit together
• Self-starter who thrives in a small team, moves fast, and wants to grow into broader ownership
• Willingness to work in office in a small team
• Strong communication, empathy, and content creation skills
• Experience using creative tools (e.g. ChatGPT, NanoBanana, CapCut, etc.) is a plus
• Passion for mobile and casual games

Benefits

• Real ownership through our ESOP program, a genuine stake in the company you are helping build
• A competitive salary that reflects your impact
• Full relocation support to get you to Berlin smoothly
• Urban Sports Club membership on us, from gym sessions to bouldering to yoga
• Your Berlin public transport pass, fully paid by the company
• A company phone of your choice with a data plan, plus top-tier equipment
• Sponsored language courses to help you feel at home in Berlin
• A modern office with all the amenities, right in the heart of Berlin

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