Founding Marketer (m/f/d)

Stackgini; Berlin; Vor Ort; EUR 90.000 - 135.000; Vollzeit

Benefits dieser Stelle

Attraktive Vergütung

Modernes Büro in Hamburg oder Berlin

Home-Office Zuschuss 50 EUR Brutto/Mon

Deutschlandticket inklusive

Fitness-Gutschein 65 EUR/Monat

30 Tage Urlaub pro Jahr

Geburtstag frei

Lernen & Innovation (10% der Arbeits小时

Quartalsweise Get-Together

Zusammenfassung

Stackgini sucht einen founding Marketer in Deutschland, mit Sitz in Berlin oder Hamburg. Sie gestalten die Marktpräsenz von Grund auf, arbeiten eng mit Gründern, Vertrieb und Kundenteams zusammen und treiben Inhalte, Events und Partnerschaften voran.

Sie bringen mehrjährige B2B-SaaS-Marketing-Erfahrung mit, können ohne vordefinierte Playbooks arbeiten und setzen Initiativen eigenständig von Idee bis Umsetzung um. Deutsch und Englisch fließend runden das Profil ab.

Qualifikationen

• Mehrere Jahre handfestes Marketing in B2B-SaaS, ideal als erster Marketing-Hirte.
• Fähigkeit, ohne Playbooks zu arbeiten, Uncharted Territory zu strukturieren und Ziele in Initiativen zu überführen.
• Erfahrung in contentgetriebenem, feldorientiertem B2B-Marketing wie Thought Leadership, Events, Partnerschaften.
• Ausprägte Umsetzungsmindset; Initiativen eigenständig von Konzept bis Umsetzung steuern.
• Zusammenarbeit mit Vertrieb, Gründern und Kundenteams; Marketing als Enabler für Sales.
• Strukturiertes Pipeline-Management, klare Erfolgssignale, balancierte KPIs.
• Neugier auf KI-getriebene Marketingthemen und evolvierende Käuferverhalten.
• Ausgezeichnete Kommunikationsfähigkeiten; Deutsch und Englisch fließend.

Aufgaben

• Markenpräsenz im B2B SaaS-Umfeld aufbauen und Thought Leadership entwickeln.
• Inhalte, Webinar- und Eventformate erstellen sowie Partnerschaften koordinieren.
• Events, Messen und Webinare planen, durchführen und optimieren.
• Marketing-Pipeline von Ideen bis Lieferung eigenständig steuern.
• Sales durch Assets, Kampagnen und Enablement unterstützen.
• Mit SAP und anderen Partnern Co-Marketing initiieren.
• Neue KI-getriebene Themen in Marketingstrategien integrieren.
• Erfolgskennzahlen definieren und Lernzyklen implementieren.

Kenntnisse

B2B SaaS Marketing

Content Marketing

Events & Webinare

Partnerschaften

Sales Enablement

Pipeline Management

Deutsch & Englisch

Strategisches Denken

Jobbeschreibung

At Stackgini we are building the AI operating system for Autonomous Enterprise IT. IT landscapes of large enterprises have never been under more pressure. Thousands of applications to govern. Major transformations to manage. Growing regulatory complexity on one side, business units shipping AI prototypes in days on the other. And in the middle: enterprise IT teams still managing and collecting tech demands manually, managing the complexity of highly integrated processes and systems. Stackgini changes this fundamentally. Stackgini's system understands its customers' enterprise tech landscape from the ground up, from technical configuration to application documentation, from individual IT demands to dependencies across the entire tech portfolio, with the depth of knowledge of a senior IT expert and the speed of a machine. If you had unlimited budget, you would hire a dedicated IT expert for every IT demand. With Stackgini, this is now possible. Some of the largest organizations in this world trust Stackgini including DAX-40 and Fortune-500 customers like Siemens Healthineers or REWE. We're a small, talent-dense team of >10, building what we believe will change how the world's largest companies operate. We are growing fast, and the people joining now are the ones who set the standard - for the product, the culture, and our category. Stackgini will be the place where you will do the most meaningful work of your career.

Aufgaben

• As a Founding Marketer, you will build and shape Stackgini’s market presence from the ground up. Your responsibilities include:
• Build and continuously develop Stackgini’s market presence and thought leadership in the B2B SaaS & enterprise IT decision-making space, closely working with founders, sales and customer-facing teams.
• Translate internal expertise (founder insights, customer conversations, sales learnings, partner knowledge) into high-quality marketing assets such as content formats, narratives, webinars, event concepts and field marketing initiatives.
• Plan, execute and iterate events, trade shows and webinars as strategic touchpoints to warm up the market and support our outbound-driven sales organization before, during and after customer interactions.
• Own and continuously evolve a marketing execution pipeline, including topic discovery, prioritization, planning and delivery of marketing initiatives across content, events, field marketing and partnerships, ensuring focus, consistency and momentum.
• Act as a go-to-market enabler for Sales, supporting SDRs and Account Executives through market-facing assets, campaigns and initiatives that increase awareness, trust and conversation quality.
• Build and manage the marketing side of strategic partnerships (e.g. SAP), including co-marketing initiatives, joint events, content collaborations and go-to-market activities.
• Explore and leverage emerging topics and technologies (e.g. LLM-based discovery, AI-driven content distribution, new search behaviors) to strengthen Stackgini’s visibility in modern buying journeys.
• Take ownership of marketing initiatives end-to-end: from idea and execution to qualitative evaluation, learning and iteration with a strong focus on impact rather than vanity metrics.

Qualifikation

• You thrive in ambiguous environments and enjoy building things from scratch. Your background includes:
• Several years of hands-on marketing experience in a B2B SaaS startup or scale-up environment, ideally as one of the first marketing hires or in a role with significant ownership and execution responsibility.
• Proven ability to operate without established playbooks, structure uncharted territory and turn loosely defined goals into concrete initiatives, priorities and outcomes.
• Strong experience in content-driven and field-oriented B2B marketing, such as thought leadership, events, webinars, partnerships or sales enablement beyond pure performance or paid acquisition.
• A pragmatic, execution-focused mindset: you are comfortable getting your hands dirty, iterating fast, and personally driving initiatives from concept to delivery without relying on large budgets or agencies.
• Solid understanding of how marketing supports an outbound-driven sales organization, including market warming, credibility building and pipeline influence without being measured solely on inbound leads.
• Experience working closely with Sales, Founders and customer-facing teams, translating insights into market-facing initiatives and assets.
• A structured way of working with the ability to prioritize topics, manage a marketing pipeline and define meaningful success signals, balancing qualitative feedback with lightweight quantitative metrics.
• Curiosity for new technologies and emerging trends in B2B marketing, such as AI-driven content creation, LLM-based discovery or evolving buyer behaviors with a strong bias toward experimentation and learning.
• Excellent communication skills and the ability to clearly articulate ideas internally and externally; fluency in German and English is mandatory

Benefits

• Attractive compensation package
• A modern and attractive office in the center of Hamburg (Stadthöfe, 20355 Hamburg) or Berlin (Prenzlauer Berg, 10435 Berlin)
• Home-Office allowance of 50 EUR gross / month
• Free Deutschlandticket
• Gym-Pass or similar (up to 65 Euro / month)
• 30 days of vacation / pro rata temporis
• Day off on your birthday
• Days of learning & innovation (10% of your working hours)
• Quarterly Get-Together-Events