Sales Development Representative (South Africa)
Location:Remote (South Africa — excellent English required; must overlap with U.S. EST hours)
Compensation:USD 1,700 – USD 2,000 / month + commission (see below)
Industry:Health & Wellness / Physical Therapy & Coaching Services
Schedule:Full-time —split-shiftschedule aligned with U.S. mornings and evenings (EST)
About the Company
A growing physical therapy and performance coaching practice offering rehabilitation services, strength and mobility coaching, and educational programs for clinicians and coaches. The business is expanding its online client base and increasing advertising across platforms such as Instagram and Google.
Role Overview
The Sales Development Representative (SDR) will be the first point of contact for prospective clients responding to online ads, SEO, instant forms, and referrals. This role focuses on high-volume follow-up, booking initial discounted evaluations, and supporting smooth communication between prospects and the clinical team.
This is awarm-lead onlyrole —no cold calling.
Key Responsibilities
Lead Handling & Outreach
- Respond to all inbound leads from Instagram ads, Google SEO, Google Ads, website forms, and referrals
- Respond to all inbound leads from Instagram ads, Google SEO, Google Ads, website forms, and referrals
- Make 100–150 calls per week (warm leads only)
- Make 100–150 calls per week (warm leads only)
- Target 50–60% pickup rate and ~60% show-up rate for booked calls
- Target 50–60% pickup rate and ~60% show-up rate for booked calls
Booking & Conversions
- Schedule evaluations and ensure smooth handoff to the appointment center
- Schedule evaluations and ensure smooth handoff to the appointment center
Lead Nurturing & Follow-Up
- Conduct morning outreach, midday SMS follow-ups, and evening call blocks to align with U.S. working professionals
- Conduct morning outreach, midday SMS follow-ups, and evening call blocks to align with U.S. working professionals
- Maintain consistent, empathetic communication with prospects
- Maintain consistent, empathetic communication with prospects
CRM & Communication
- Maintain accurate records in GoHighLevel (CRM)
- Maintain accurate records in GoHighLevel (CRM)
- Communicate with internal appointment center via Slack
- Communicate with internal appointment center via Slack
- Make calls using OpenPhone (VOIP)
- Make calls using OpenPhone (VOIP)
Hard Skills
- Excellent spoken and written English —cultural communication alignment with U.S. clients is essential
- Excellent spoken and written English —cultural communication alignment with U.S. clients is essential
- Experience in sales development, lead qualification, or appointment setting
- Experience in sales development, lead qualification, or appointment setting
- Proficiency with CRM tools (GoHighLevel experience is a plus)
- Proficiency with CRM tools (GoHighLevel experience is a plus)
- Comfortable navigating Slack, VOIP systems, and SMS outreach
- Comfortable navigating Slack, VOIP systems, and SMS outreach
- Ability to manage high outbound volume and structured follow-up cycles
- Ability to manage high outbound volume and structured follow-up cycles
Soft Skills
- Warm, empathetic communication style that resonates with U.S. clients (especially adults 30–50 in chronic pain)
- Warm, empathetic communication style that resonates with U.S. clients (especially adults 30–50 in chronic pain)
- Pleasant phone presence and strong interpersonal instincts
- Pleasant phone presence and strong interpersonal instinctsConsistent, proactive follow-up skills without sounding pushy
- Consistent, proactive follow-up skills without sounding pushy
- Organized, detail-oriented, and reliable with time-blocking and task tracking
- Organized, detail-oriented, and reliable with time-blocking and task tracking
- Self-driven and capable of working independently in split shifts
- Self-driven and capable of working independently in split shifts
About the Candidate
- 1–3 years experience in sales development, appointment setting, or client outreach
- 1–3 years experience in sales development, appointment setting, or client outreach
- South Africa–based candidates strongly preferred (best alignment with communication expectations)
- South Africa–based candidates strongly preferred (best alignment with communication expectations)
- Comfortable with high call volume, structured metrics, and fast-paced work
- Comfortable with high call volume, structured metrics, and fast-paced work
- Tech-ready with reliable internet and basic headset/PC setup
- Tech-ready with reliable internet and basic headset/PC setup
Why This Role Matters
- Increases conversion of incoming warm leads driven by rising ad spend
- Increases conversion of incoming warm leads driven by rising ad spend
- Ensures prospective clients receive professional, timely communication
- Ensures prospective clients receive professional, timely communication
- Frees cl