TAAG Analyst

Publicis Global Delivery (PGD); Bogotá; On-site; COP 30,000,000 - 50,000,000; Full time

Job summary

Publicis Global Delivery (PGD) is seeking a TAAG Analyst L2 to support campaign trafficking, QA, tracking, and reporting across multiple digital platforms. You will work with media, analytics, and ad operations teams to ensure accurate implementation and performance monitoring of campaigns.

The role requires strong English, experience in digital marketing or ad operations, and a keen eye for detail. You will analyze data, troubleshoot issues, and contribute to client-facing project success.

Qualifications

• Advanced English proficiency required.
• Experience in Digital Marketing, Ad Operations, or Campaign Management.
• Knowledge of QA processes and troubleshooting methodologies.
• Experience with campaign data, reporting, and implementation.
• Ability to work with Google Analytics and BI tools.

Responsibilities

• Execute campaign trafficking and implementation across digital platforms.
• Perform QA reviews of creatives, tags, landing pages, and campaign setups before launch.
• Generate, implement, and validate tracking pixels to support campaign measurement.
• Monitor campaign delivery and troubleshoot implementation issues.
• Maintain trafficking documentation and traffic sheets with high accuracy.
• Support campaign reporting, performance analysis, and operational audits.
• Collaborate with media, analytics, and client-facing teams to ensure campaign readiness.
• Assist in brand safety verification and campaign compliance reviews.
• Analyze campaign data and identify implementation-related issues and opportunities.

Skills

Advanced English

Digital Marketing

Ad Operations

Campaign Management

Media Execution

QA processes

Data reporting

Troubleshooting

Implementation

Tools

DoubleVerify

Google Analytics

Power BI

Looker Studio

Job description

The TAAG Analyst L2 is responsible for supporting the execution, quality assurance, tracking, and measurement of digital advertising campaigns across multiple platforms. This role combines campaign operations, data analysis, and digital marketing knowledge to ensure accurate implementation, delivery, and performance monitoring of media campaigns.

Working closely with media, analytics, and ad operations teams, the analyst manages campaign setup, validates creatives and tags, implements tracking solutions, and supports reporting initiatives to drive campaign success.

Key Responsibilities

• Execute campaign trafficking and implementation across digital advertising platforms.
• Perform QA reviews of creatives, tags, landing pages, and campaign setups before launch.
• Generate, implement, and validate tracking pixels to support campaign measurement.
• Monitor campaign delivery and troubleshoot implementation issues.
• Maintain trafficking documentation and traffic sheets with high accuracy.
• Support campaign reporting, performance analysis, and operational audits.
• Collaborate with media, analytics, and client-facing teams to ensure campaign readiness.
• Assist in brand safety verification and campaign compliance reviews.
• Analyze campaign data and identify implementation-related issues and opportunities.

Required Qualifications

• Advanced English proficiency.
• Experience in Digital Marketing, Ad Operations, Campaign Management, or Media Execution.
• Knowledge of campaign QA processes and troubleshooting methodologies.
• Strong analytical mindset and attention to detail.
• Experience working with campaign data, reporting, and implementation processes. [

Preferred Tools & Platforms

• DoubleVerify
• Google Analytics
• Power BI
• Looker Studio.

Ideal Candidate

• Detail-oriented and highly organized.
• Comfortable working with large volumes of campaign data.
• Strong logical and problem-solving skills.
• Able to manage multiple campaigns simultaneously.
• Interested in the intersection of digital media, technology, analytics, and ad operations.