Strategic Media Analytics Lead

NielsenIQ; Bogotá; Presencial; COP 60.000.000 - 100.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

Descripción de la vacante

NIQ is seeking a Media Analytics Consultant to lead development and implementation of analytics solutions for client organizations, coordinating resources, managing stakeholders, delivering insights, and tools related to media effectiveness across social, digital and traditional channels.

You will work with some of the largest FMCG and Tech Durable brands, guiding activation-based outcomes and partnering with sales to expand the analytics business; some travel and off-site work are required.

Formación

• 3 to 5+ years of relevant experience in Market Research, Consumer Packaged Goods, Analytics or Media.
• Strong analytic background with knowledge of statistical methods.
• Experience with media effectiveness analytics and storytelling for clients.

Responsabilidades

• Solutioning, designing, executing and presenting analytic insights related to media analytics (MMM and lift) for clients.
• Coordinate project execution between client teams and NIQ groups; manage timelines and resources.
• Drive client value and ongoing usage of analytic solutions to activation-based outcomes.
• Partner with sales to grow the media effectiveness analytics business.

Conocimientos

Media analytics

Project management

Stakeholder management

Data storytelling

Team leadership

Communication

Educación

Bachelor's degree

MBA preferred

Descripción del empleo

NIQ is seeking a Media Analytics Consultant to lead development and implementation of analytics solutions for client organizations, coordinating resources, managing stakeholders, delivering insights, and tools related to media effectiveness across social, digital and traditional channels.

You will work with some of the largest FMCG and Tech Durable brands, guiding activation-based outcomes and partnering with sales to expand the analytics business; some travel and off-site work are required.