SEO Specialist

ABATECH; Perimetro Urbano Pereira; Hybrid; COP 150,625,094 - 225,937,641; Full time

Benefits offered by this job

Prepaid medical plan

Life insurance

Connectivity and transportation allowances

Job summary

A leading technology company in Colombia is looking for an SEO Specialist to enhance its online visibility across various search platforms. This role involves executing SEO strategies, managing over 100 Google Business Profiles, and ensuring that the company’s digital presence is optimized for AI and traditional search engines. The ideal candidate will have a Bachelor’s degree and at least 2 years of experience in AEO and GEO initiatives, coupled with strong expertise in technical SEO. Offers include prepaid medical plans and life insurance.

Qualifications

• 2+ years of experience working with AEO, GEO, or AI visibility initiatives.
• Proven experience managing large-scale Google Business Profiles, preferably 100+.
• Strong technical SEO expertise including crawlability and site architecture.

Responsibilities

• Execute SEO strategies to improve visibility across traditional and AI platforms.
• Implement technical SEO best practices to enhance site performance.
• Manage and optimize multiple Google Business Profiles for local SEO.

Skills

SEO strategies

AEO optimization

GEO optimization

Technical SEO

Content Optimization

Google Business Profile management

Analytical skills

Education

Bachelor’s degree in Marketing, Communications, or related fields

Tools

Google Search Console

GA4

Crawlers

Rank trackers

Job description

Human Resources Business Partner | Head Hunter | Talent Acquisition | Talent Development | Employability | Engagement | Project Management | SCRUM

At ABATECH, our Marketing team brings together creativity, data, and strategy to build meaningful digital experiences. We’re looking for a SEO Specialist to drive sustainable organic growth across a multi-region healthcare organization by strengthening visibility in both traditional search engines and emerging AI-driven answer platforms.

This role plays a critical part in ensuring our digital presence is accurate, authoritative, and discoverable across websites, local listings, and AI-powered search environments.

What You’ll Do

Search Engine, AEO & GEO Optimization

• Execute SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) strategies to improve visibility across Google Search and AI platforms such as ChatGPT, Perplexity, and Gemini.
• Structure content, entities, and information architecture to enhance machine readability, trust signals, and relevance.

Technical SEO & Website Optimization

• Implement and maintain technical SEO best practices including crawlability, indexation, site architecture, redirects, canonicals, structured data, and Core Web Vitals.
• Partner closely with Web Development to embed SEO requirements into templates, releases, and performance improvements.

Content Optimization & Authority Building

• Develop optimization playbooks, briefs, topical clusters, and refresh cycles for service- and location-based content.
• Ensure alignment with Google Search Quality Rater Guidelines and E-E-A-T principles.

Local SEO & Google Business Profile Management

• Manage and optimize 100+ Google Business Profiles, including creation, verification, reinstatements, compliance, categories, services, posts, images, Q&A, and reviews.
• Monitor local volatility, spam, and unauthorized edits in coordination with Operations teams.

Performance Monitoring & Reporting

• Monitor SEO performance using Google Search Console, GA4, crawling tools, and rank trackers.
• Analyze trends, identify optimization opportunities, and provide insights to guide organic growth initiatives.

What We’re Looking For

• Bachelor’s degree in Marketing, Communications, Digital Media, Systems, or related fields.
• 2+ years of experience working with AEO, GEO, or AI visibility initiatives.
• Proven experience managing large-scale Google Business Profiles (50+ required; 100+ preferred).
• Strong technical SEO expertise (crawl/indexation, structured data, site architecture, Core Web Vitals).
• Proficiency with SEO and analytics tools (GSC, GA4, crawlers, rank trackers).
• Experience collaborating with development teams.
• Highly organized, proactive, and process-driven.
• Availability for partial U.S. business hours.

What We Offer

• Prepaid medical plan.
• Life insurance.
• Connectivity and transportation allowances.
• A collaborative environment where strategy, creativity, and data converge.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Advertising

Industries

Software Development and Marketing Services