Senior Digital Media Planner — FullFunnel Data Driven

WPP Media; Bogotá; Híbrido; COP 109.110.747 - 181.851.245; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive medical insurance

Group retirement plans

Significant paid time off

Employee mental health awareness days

Preferential partner discounts

Descripción de la vacante

WPP Media seeks a Media Planning Senior Associate in Bogotá, specializing in implementing and optimizing digital strategies across awareness to retention. The ideal candidate has over 2 years of experience with platforms such as Google and Meta, applying analytical skills to improve campaign outcomes. WPP Media promotes a hybrid work culture to foster creativity while investing in employee growth with competitive benefits including medical and retirement plans. Join a team focused on transformative growth and collaboration.

Formación

• 2+ years of experience in implementing, optimizing, and monitoring full-funnel digital strategies.
• Tactical and analytical approach to campaign management required.
• Proficiency in managing campaigns on various digital platforms.

Responsabilidades

• Implement and optimize digital strategies across the funnel.
• Monitor and analyze campaigns and translate data into actions.
• Collaborate effectively with internal teams to ensure execution.

Conocimientos

2+ years of experience in implementing digital strategies

Tactical and analytical approach to campaign management

Proficiency in Google, Meta, programmatic, video, display

Ability to interpret data from GA4

Basic knowledge of SEO and organic visibility

Capacity to prioritize efforts

Descripción del empleo

WPP Media seeks a Media Planning Senior Associate in Bogotá, specializing in implementing and optimizing digital strategies across awareness to retention. The ideal candidate has over 2 years of experience with platforms such as Google and Meta, applying analytical skills to improve campaign outcomes. WPP Media promotes a hybrid work culture to foster creativity while investing in employee growth with competitive benefits including medical and retirement plans. Join a team focused on transformative growth and collaboration.