Senior Digital Experience & Catalog Lead

FashionUnited Group; Bogotá; Presencial; COP 9.000.000 - 18.000.000; Jornada completa

Descripción de la vacante

adidas Group in Bogotá seeks a Senior Specialist Digital Experience to optimize product publication and enhance customer experience across digital marketplaces for LATAM wholesale and digital partner commerce. You will lead catalog and CX projects with cross-functional teams and external partners to improve sell-out and conversion.

The role requires 3+ years in E-Commerce, strong PIM experience and a data-driven mindset. Fluency in English is essential; Portuguese is a plus.

Formación

• University degree in Business or Marketing or equivalent.
• 3+ years of professional experience, 2+ years in E-Commerce.
• Experience in digital catalog management systems such as PIM, middleware, and marketplaces.
• Experience in E-Commerce product description page design and management.
• Experience in cross-functional environments coordinating diverse stakeholders.
• Strong project management skills with ability to lead multiple projects.
• Excellent communication skills and ability to persuade action.
• Innovative mindset and results-oriented attitude.
• Strong understanding of the digital customer journey and online product presentation best practices.
• Basic technical knowledge of E-Commerce front-end and on-site search mechanics.
• Understanding of retailer operations and metrics.
• Proficient in MS Office.
• Fluent English (written and spoken); Portuguese is a plus.

Responsabilidades

• Lead catalog and customer experience projects for partners and teams.
• Manage cataloging agencies to ensure accurate product publication and quality CX.
• Define catalog KPIs and drive content quality improvements.
• Use data to guide content and CX decisions based on performance.
• Implement enriched content (videos, storytelling, comparisons) to boost engagement.
• Coordinate projects with top digital partners in the region.
• Ensure timely and accurate product content across digital touchpoints.
• Align with teams to optimize the digital customer journey.
• Set and manage project timelines with country teams.
• Analyze results and replicate best practices across markets.
• Build partnerships with Product, Marketing, Sales Ops, and E-Commerce teams.
• Collaborate with Business Analytics to improve reporting.

Conocimientos

E-Commerce

PIM systems

Content design

Cross-functional

Project management

Communication

MS Office

English fluency

Educación

Bachelor in Business/Marketing

Herramientas

PIM software

Middleware

Marketplaces platforms

Descripción del empleo

adidas Group in Bogotá seeks a Senior Specialist Digital Experience to optimize product publication and enhance customer experience across digital marketplaces for LATAM wholesale and digital partner commerce. You will lead catalog and CX projects with cross-functional teams and external partners to improve sell-out and conversion.

The role requires 3+ years in E-Commerce, strong PIM experience and a data-driven mindset. Fluency in English is essential; Portuguese is a plus.