Remote Marketing Data Analyst — Growth & Attribution

KNN Digital Media Inc.

Bogotá ciudad

Remote

COP 222,809,000 - 381,959,000

Full time

24 hours ago
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Job summary

KNN Digital Media Inc. is seeking a Marketing Data Analyst to turn complex marketing and customer data into actionable insights that drive growth, improve marketing efficiency, and support business decisions.

This is a hands-on role combining advanced data analytics, predictive modeling, marketing attribution, and Business Intelligence. You will work with our Marketing and eCommerce teams to optimize acquisition, retention, creative performance, and long-term customer value.

Qualifications

  • 5+ years of experience in Data Analytics, Marketing Analytics, or a similar role, with significant experience in DTC eCommerce.
  • Proven experience analyzing digital marketing performance, acquisition, retention, and attribution.
  • Hands-on experience developing and implementing predictive models for LTV, churn, or purchase propensity.
  • Strong Python skills for data analysis, statistical modeling, and machine learning.
  • Advanced SQL skills for data extraction, transformation, and analysis.

Responsibilities

  • Own marketing analytics and predictive modeling to identify growth opportunities and improve results.
  • Analyze paid acquisition performance across multiple digital advertising channels.
  • Monitor ROAS, CAC, LTV, and conversion rates; evaluate attribution & profitability.
  • Build and maintain dashboards and reports using Power BI or Tableau.
  • Collaborate with Marketing and eCommerce teams to translate insights into action.

Skills

Python
SQL
Power BI
Tableau
Triple Whale
AI tools (Claude)
Klaviyo
Shopify

Tools

Power BI
Tableau

Job description

KNN Digital Media Inc. is seeking a Marketing Data Analyst to turn complex marketing and customer data into actionable insights that drive growth, improve marketing efficiency, and support business decisions.

This is a hands-on role combining advanced data analytics, predictive modeling, marketing attribution, and Business Intelligence. You will work with our Marketing and eCommerce teams to optimize acquisition, retention, creative performance, and long-term customer value.

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