Remote Growth Marketing Manager (AI-Driven)

BairesDev; Bogotá; A distancia; COP 282.912.000 - 408.651.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Competitive compensation (USD)

Home office setup

Flexible hours

Paid parental leave & vacations

Multicultural environment

Mentorship & promotions

Descripción de la vacante

BairesDev is hiring a Technical Growth Marketing Manager to modernize and scale our marketing engine. You will balance near-term lead delivery with AI-driven long-term system building, working with growth, marketing ops, and engineering to align technical execution with marketing goals.

This role targets a hard-to-reach SMB market and emphasizes inbound, de-anonymization, and personalized outbound. You'll bring a business-marketing foundation with technical fluency, experience in GenAI for

Formación

• Background combining business and marketing fundamentals with enough technical fluency to manage AI-driven systems.
• Experience or strong interest in GenAI applied to growth marketing.
• Ownership mindset with the ability to manage both short-term lead delivery and long-term system building.
• Advanced proficiency in English.

Responsabilidades

• Own the modernization and scaling of the marketing engine, balancing short-term lead delivery with long-term AI-driven system building.
• Manage and optimize inbound marketing performance to improve lead quality and volume.
• Oversee website de-anonymization initiatives to identify and act on anonymous traffic.
• Direct personalized outbound strategies enriched specifically for a hard-to-reach SMB market.
• Serve as an embedded extension of the marketing team, aligning growth, marketing ops, and engineering around shared goals.

Conocimientos

Growth marketing

GenAI

AI-driven systems

Technical fluency

Strategic ownership

English proficiency

Educación

Industrial engineering background with marketing training

Herramientas

AI tools

Descripción del empleo

BairesDev is hiring a Technical Growth Marketing Manager to modernize and scale our marketing engine. You will balance near-term lead delivery with AI-driven long-term system building, working with growth, marketing ops, and engineering to align technical execution with marketing goals.

This role targets a hard-to-reach SMB market and emphasizes inbound, de-anonymization, and personalized outbound. You'll bring a business-marketing foundation with technical fluency, experience in GenAI for