ABM & AI Growth Marketing Manager - Remote

BairesDev

Bogotá

Remote

COP 286,451,000 - 381,934,000

Full time

7 hours ago

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Benefits offered by this job

100% remote work from anywhere

Competitive USD compensation or local

Hardware and software setup for home

Flexible hours

Paid parental leaves & vacations

Multicultural global team & growth

Job summary

BairesDev is seeking a hands-on Growth Marketing specialist focused on account-based marketing and AI-powered automations to drive deals and account expansion for US-based sales teams. You will design and execute multi-channel campaigns, build signal-based automations, and report on pipeline impact while collaborating with top global talent.

Remote, with flexible hours, you will leverage tools like Clay, n8n, Make, Zapier, HubSpot, and Salesforce workflows to optimize results and scale

Qualifications

2+ years running ABM programs in direct partnership with sales or account teams.
2+ years building automations used by sellers (signal/trigger workflows, data enrichment, routing).
2+ years working with US-based commercial teams or marketing to US B2B buyers.
Hands-on experience executing multi-channel campaigns across at least three channels (email sequences, LinkedIn messaging, LinkedIn Ads, direct mail), with email sequences and LinkedIn required.
Daily, hands-on use of generative AI/LLM tools inside automations.
Native or bilingual proficiency in English.

Responsibilities

Plan and run account-based campaigns for target and existing accounts across email, LinkedIn messaging, LinkedIn Ads, and direct mail, coordinated with each account's sales owner.
Map commercial processes with sales and account teams and build automations that detect account signals and alert sellers when to take action.
Build and maintain the data behind these programs, including target-account lists, buying committees, and enriched account and contact records in CRM portals.
Report weekly to commercial leaders on outcomes, including meetings booked, opportunities created, deals accelerated, accounts expanded, and revenue influenced.
Test new channels and plays beyond the core four, such as event follow-up, video, or retargeting, and scale the ones that move pipeline.