Programmatic Media Buying Specialist

Publicis Groupe ANZ; Bogotá ciudad; Híbrido; COP 60.000.000 - 100.000.000; Jornada completa

Descripción de la vacante

Publicis Global Delivery is seeking a Digital Media Campaign Manager to handle large-budget media campaigns for our Media clients. You will work across programmatic platforms, craft optimization strategies, and develop insightful reports to drive ROI.

Responsibilities include campaign setup, performance analysis, and collaboration with cross-functional teams to ensure seamless execution and delivery of high-quality outcomes.

Formación

• Organizing verbal, written, and visual communication skills.
• Initiative and continuous learning to deliver results.
• Collaborating with others on cross-functional projects and KRAs.
• Proficient in programmatic DSPs and campaign performance analysis.
• Strong MS Excel and PowerPoint skills; good English and/or French.
• Certification: Google Video, Facebook Blueprint.

Responsabilidades

• Handle large budgets media campaigns for Media clients.
• Input buys and generate system reports; support programmatic buying and allocation.
• Develop reports on program content and provide insights for optimization.
• Assist in training and sharing media knowledge with peers.
• Ensure accurate tracking, tags, URLs, and post-campaign analysis.
• Produce weekly/monthly performance reports and recommendations.

Conocimientos

Verbal communication

Written communication

Visual communication

Initiative

Continuous learning

Collaboration

Programmatic DSPs

Campaign performance analysis

MS Excel

PowerPoint

English and French

Communication & Presentation Skills

Google Video certification

Facebook Blueprint certification

Descripción del empleo

Publicis Global Delivery is seeking a Digital Media Campaign Manager to handle large-budget media campaigns for our Media clients. You will work across programmatic platforms, craft optimization strategies, and develop insightful reports to drive ROI.

Responsibilities include campaign setup, performance analysis, and collaboration with cross-functional teams to ensure seamless execution and delivery of high-quality outcomes.