Performance Marketing Assistant

ALPADIA Language Schools SA; Soacha ciudad; Presencial; COP 40.622.000 - 48.658.000; Jornada completa

Descripción de la vacante

KLG is seeking a Performance Marketing Assistant to support international digital marketing operations. This full-time role suits someone analytical, proactive, and eager to learn about paid media and campaign optimization across global markets.

The role involves planning, execution, and optimization of paid campaigns across Google Ads, Bing Ads, Facebook Ads, and more, with responsibilities spanning budget management, reporting, and collaboration with Content and Design teams.

Formación

• Bachelor’s degree in Business, Marketing, or related fields.
• Google Ads certification is a plus.
• Fluency in written and spoken English; additional languages are an advantage.
• Familiarity with Google Ads, Facebook Ads, Google Analytics and Data Studio.
• Proficient in Excel, Word, and PowerPoint.

Responsabilidades

• Support the planning, execution, and optimization of campaigns on Google Ads, Bing Ads, Facebook Ads, retargeting, and other platforms.
• Maintain ad account health, including ad copy creation, keyword research, bid adjustments, targeting, and landing page reviews.
• Manage daily budgets and ensure monthly spend targets are met.
• Prepare regular and ad hoc performance reports.
• Collaborate with team members to identify trends and actionable insights.
• Assist with A/B testing for ads and landing pages.
• Conduct research on best practices and emerging trends.
• Work with Content and Design teams to develop creative assets such as banners, videos, and landing pages.

Conocimientos

Analytical skills

Digital marketing

Attention to detail

Team player

English fluency

Educación

Bachelor’s degree in Business, Marketing, or related fields

Herramientas

Google Ads

Facebook Ads

Google Analytics

Data Studio

Excel

PowerPoint

Descripción del empleo

• Compensation: up to COP 4,000,000 - monthly

Company Description

This role is with KLG, a global leader in international education. KLG is now owned by Inspirit Capital and continues to deliver world-class educational experiences through its international network of schools and university partners.

Job Description

Positively Languagesis seeking a Performance Marketing Assistant to support its international digital marketing operations. This full-time role is ideal for someone analytical, proactive, and eager to learn about paid media and campaign optimization across global markets.

Key Responsibilities

Support the planning, execution, and optimization of campaigns on Google Ads, Bing Ads, Facebook Ads, retargeting, and other platforms.

Maintain ad account health, including ad copy creation, keyword research, bid adjustments, targeting, and landing page reviews.

Manage daily budgets and ensure monthly spend targets are met.

Prepare regular and ad hoc performance reports.

Collaborate with team members to identify trends and actionable insights.

Assist with A/B testing for ads and landing pages.

Conduct research on best practices and emerging trends.

Work with Content and Design teams to develop creative assets such as banners, videos, and landing pages.

Qualifications

Education:

Bachelor’s degree in Business, Marketing, or related fields.

Google Ads certification is a plus.

Skills and Qualities:

Passion for digital marketing and strong analytical skills.

Excellent attention to detail and a proactive attitude.

Team-oriented and able to work independently.

Fluency in written and spoken English; additional languages are an advantage.

Familiarity with Google Ads, Facebook Ads, Google Analytics, and Data Studio.

Proficient in Excel, Word, and PowerPoint.

Additional Information

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