Performance‑Driven Digital Ad Trafficker

Rush Street Interactive

Bogotá ciudad

Presencial

COP 60.000.000 - 120.000.000

Jornada completa

Hace 4 días

Sé de los primeros/as/es en solicitar esta vacante

Generador de candidaturas

Una candidatura hecha para este puesto de trabajo: un currículum y una carta de presentación adaptados que responden directamente a la oferta.

Supera los filtros ATS

Descripción de la vacante

Rush Street Interactive is seeking a Digital Ad Trafficker to execute and optimize campaigns across major platforms, ensuring proper structure, targeting, and measurement. You will monitor KPIs daily, run A/B tests, and deliver performance reports to support efficient media investment.

Collaboration with digital and creative teams is essential, and experience with analytics tools is required. The role requires a graduate degree in Marketing or related field, 4+ years of paid media experience,

Formación

Graduate degree in Marketing, Digital Marketing, or related fields.
],
job_responsibilities_description
CoT_job_summary_short
job_summary_short
contract_type
location_type
remote_scope
perks
stated_min
stated_max
stated_absolute
salary_estimation_cot
estimated_low
estimated_medium
estimated_high
currency
frequency
bonus
tax
application_email
job_end_date
contact_person
hiring_department_name

Responsabilidades

Implement, manage, and optimize digital advertising campaigns across Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, X Ads, Apple Search Ads, and other paid media channels.
Set up Search, Display, Video, Performance Max, Shopping, Lead Generation, and App Campaigns, ensuring proper campaign structure, audience targeting, objectives, and bidding strategies.
Manage audiences, remarketing, budgets, conversions, and events to maximize campaign performance and media investment efficiency.
Monitor and optimize KPIs on a daily basis, including CPA, CPC, CTR, CPM, ROAS, CAC, CPI, conversion rate, and other relevant metrics.
Design and execute A/B tests on ads, audiences, targeting, creatives, and landing pages to identify optimization opportunities.
Configure, validate, and monitor campaign tracking through Google Tag Manager, Google Analytics 4, AppsFlyer, Adjust, or similar tools, ensuring accurate performance measurement.
Prepare periodic performance reports and dashboards in Looker Studio or similar platforms, presenting data-driven analysis, findings, and optimization recommendations.