LATAM Enterprise Sales Leader - Spanish

Wati; Bogotá; Hybrid; COP 401,082,924 - 601,624,386; Full time

Job summary

Wati is seeking a hands-on regional leader to build and scale its Spanish-speaking LATAM business (Mexico, Colombia, Argentina and the broader region). The role owns revenue growth, GTM execution, and market expansion across Spanish LATAM, partnering with Marketing, Partnerships, Product, and RevOps to accelerate ARR growth and establish a repeatable regional playbook.

The ideal candidate will bring 10+ years of B2B SaaS sales, strong leadership, and a data-driven approach to forecasting and

Qualifications

• 10+ years of B2B SaaS or enterprise software sales experience.
• Proven track record scaling ARR across Spanish-speaking LATAM markets (Mexico, Colombia, Argentina).
• Experience building and leading regional sales teams with quota ownership.
• Strong operator mindset with ability to build GTM structure, playbooks, and forecasting cadence.
• Experience selling mid-market and enterprise SaaS with multi-stakeholder deals.
• Data-driven pipeline management and forecasting discipline.
• Fluent Spanish and English required.
• Comfortable operating in fast-growth, high-ambiguity environments.

Responsibilities

• Own regional revenue targets for Spanish LATAM markets (Mexico, Colombia, Argentina).
• Drive pipeline, conversion, and enterprise deal execution.
• Develop country-level GTM strategies for priority markets.
• Build localized sales motions and adapt pricing and messaging to regional dynamics.
• Lead Spanish LATAM sales team (AEs/ SDRs/ partnerships) and align with Brazil playbooks.
• Expand enterprise motion and >=$3K ACV in LATAM.
• Collaborate with Marketing, Product, and RevOps on regional initiatives.

Skills

10+ years SaaS sales

LATAM expansion

Regional leadership

Forecasting cadence

Data-driven pipeline

Mid-market & enterprise

Fluent Spanish & English

Fast-growth environments

Job description

Wati is seeking a hands-on regional leader to build and scale its Spanish-speaking LATAM business (Mexico, Colombia, Argentina and the broader region). The role owns revenue growth, GTM execution, and market expansion across Spanish LATAM, partnering with Marketing, Partnerships, Product, and RevOps to accelerate ARR growth and establish a repeatable regional playbook.

The ideal candidate will bring 10+ years of B2B SaaS sales, strong leadership, and a data-driven approach to forecasting and