HubSpot CMS & SEO-Driven Website Lead

Zonar; Colombia; Híbrido; COP 89.280.000 - 111.600.000; Jornada completa

Descripción de la vacante

Zonar is seeking a Website Marketing Operations Manager to own Zonar.com in HubSpot CMS, drive SEO performance, and optimize conversion rates. You will manage the digital backlog, CMS updates, and agency relationships, while partnering with Marketing Ops on forms, tracking, and reporting.

The role requires hands-on HubSpot CMS expertise, solid knowledge of SEO, analytics, and CRO, and the ability to balance execution with strategic ownership.

Formación

• Hands-on HubSpot CMS experience — must-have.
• Working knowledge of SEO, website analytics, landing pages, redirects, metadata, CTAs, and conversion-rate optimization.
• Experience owning or directly contributing to website traffic, SEO, and conversion-rate goals.
• Familiarity with GA4, HubSpot reporting, and campaign performance measurement.
• Experience coordinating with SEO, development, or digital agency partners.
• Detail-oriented QA mindset and strong project management habits.
• Able to balance hands-on execution with ownership, prioritization, and stakeholder communication.

Responsabilidades

• Own and maintain Zonar.com in HubSpot CMS: pages, layouts, CTAs, metadata, navigation, redirects, and URL hygiene
• Own website traffic, SEO performance, and conversion rate; improve organic visibility and priority-page performance
• Manage the SEO and development agency relationships
• Publish and maintain blogs, case studies, white papers, and resource-centre assets
• Build and QA campaign landing pages and thank-you experiences; partner with Marketing Ops on forms, tracking, and routing
• Support web performance reporting (GA4, HubSpot) and flag/investigate data discrepancies
• Maintain a prioritized website backlog and keep stakeholders updated on status

Conocimientos

HubSpot CMS

SEO

Website analytics

Content management

Project management

Stakeholder communication

English proficiency

Herramientas

GA4

HubSpot reporting

Descripción del empleo

Zonar is seeking a Website Marketing Operations Manager to own Zonar.com in HubSpot CMS, drive SEO performance, and optimize conversion rates. You will manage the digital backlog, CMS updates, and agency relationships, while partnering with Marketing Ops on forms, tracking, and reporting.

The role requires hands-on HubSpot CMS expertise, solid knowledge of SEO, analytics, and CRO, and the ability to balance execution with strategic ownership.