Google Specialist- Sem

T-Mapp; Bogotá ciudad; Remote; COP 66,960,000 - 111,600,000; Full time

Benefits offered by this job

Remote work

International projects

Competitive salary

Job summary

T-Mapp is seeking a Google Ads Specialist to lead SEM campaigns for the U.S. market from Colombia. You will design, implement, and optimize performance-driven ads focused on generating qualified leads, traffic, and conversions.

The role requires 3+ years in SEM, proficiency with Google Ads, Analytics, and Tag Manager, and strong English to collaborate with international teams. Remote work offers flexibility and exposure to global digital projects.

Qualifications

• At least 3 years of experience managing SEM campaigns, Google Ads, or performance-driven digital advertising.
• Experience creating, optimizing, and monitoring search, display, remarketing, and lead generation campaigns.
• Knowledge of tools such as Google Ads, Google Analytics, Google Tag Manager, and performance reporting.
• Intermediate-to-advanced English – essential for interacting with teams and accounts in the U.S. market.

Responsibilities

• Design, implement, and optimize Google Ads campaigns aimed at generating qualified leads and sales opportunities.
• Analyze metrics such as CTR, CPC, CPA, ROAS, conversions, and traffic quality to drive improvements.
• Monitor campaign performance, manage budgets, prepare reports, and support data-driven decision-making.

Skills

SEM campaigns

Google Ads management

Digital advertising

Budget optimization

Tools

Google Ads

Google Analytics

Google Tag Manager

Job description

A renowned international company in the construction, remodeling, and home services sector is seeking a Google Ads Specialist / SEM Specialist in Colombia, who will be responsible for managing digital advertising campaigns aimed at generating leads, qualified traffic, and conversions for the U.S. market.

Why apply for this position?

• You'll have the opportunity to work with a growing company operating in a highly competitive international market.
• You'll be able to lead SEM campaigns focused on performance, budget optimization, and generating measurable results.
• You'll play a strategic role in the business's digital growth, with a direct impact on lead generation.
• You'll strengthen your expertise in Google Ads, digital analytics, conversion, and advertising strategies for high-value services.

Reporting directly to the Digital Marketing Lead, your main responsibilities will include:

What will you do in this role?

• Design, implement, and optimize Google Ads campaigns aimed at generating qualified leads and sales opportunities.
• Analyze key metrics such as CTR, CPC, CPA, ROAS, conversions, and traffic quality to propose continuous improvements.
• Monitor campaign performance, manage budgets, prepare reports, and support data-driven decision-making.

To fully succeed in this role, it is very important that you possess the following qualities:

What should you bring to the table?

• At least 3 years of experience managing SEM campaigns, Google Ads, or performance-driven digital advertising.
• Experience creating, optimizing, and monitoring search, display, remarketing, and lead generation campaigns.
• Knowledge of tools such as Google Ads, Google Analytics, Google Tag Manager, and performance reporting.
• Intermediate-to-advanced, conversational, and functional English-essential for interacting with information, teams, and/or accounts in the U.S. market.

To motivate you and help you succeed in your role, our client has put together an attractive compensation package that includes the following:

What will you receive from them?

• A highly competitive salary.
• Remote work arrangement.
• Opportunities to participate in digital projects for the international market.
• Exposure to advertising strategies focused on performance and growth.
• Opportunity to build your experience with high-impact SEM campaigns.
• A chance to join a growing company facing major digital growth challenges.

Best regards,