Digital Ad Operations Analyst

Publicis Groupe; Bogotá; On-site; COP 72,000,000 - 120,000,000; Full time

Job summary

Publicis Global Delivery in Bogotá is seeking an intermediate Ad Operations specialist with strong Excel skills. You will set up and traffic digital advertising campaigns, monitor performance, generate reports, and support senior team members across CM360 and Sizmek platforms.

You will work directly with US agencies to implement campaigns, extract audience insights, and ensure delivery aligns with client goals. Digital marketing experience and strong communication are valued.

Qualifications

• MANDATORY QUALIFICATIONS: Communication skills, collaboration, Bachelor’s in engineering, commerce, arts or relevant field.
• Experience in Advertising Operations with CM360 and Sizmek preferred.
• Knowledge of Taxonomy, Event Tagging, Floodlight Creation, Audience, and DCO/Video trafficking are a plus.

Responsibilities

• Set up, trafficking, and management of Digital Advertising campaigns.
• Monitor campaigns and generate post-live reports to ensure client goals are met.
• Collaborate with Senior Media Account Manager L3 and other teams to optimize delivery.

Skills

Analytical thinking

Communication skills

Customer service experience

Digital marketing basics

Education

Bachelor's degree in Engineering/Commerce/Arts

Tools

CM360

Sizmek

Google Campaign Manager

Datorama

Data Studio

Tableau

Power BI

Excel

JIRA

Job description

Publicis Global Delivery in Bogotá is seeking an intermediate Ad Operations specialist with strong Excel skills. You will set up and traffic digital advertising campaigns, monitor performance, generate reports, and support senior team members across CM360 and Sizmek platforms.

You will work directly with US agencies to implement campaigns, extract audience insights, and ensure delivery aligns with client goals. Digital marketing experience and strong communication are valued.