Data Analytics & BI Manager — Remote/Hybrid Role

WPP Media Limited; Bogotá; Hybrid; COP 188,608,000 - 314,347,000; Full time

Job summary

WPP Media Limited seeks a Manager, Data Analytics and BI to join the Global Operations Centre. You will collaborate across the US, Europe, and Asia to deliver high-impact insights, guiding Marketing and Campaign decisions with reliable data.

You will lead data collection, cleaning, and analysis, communicating findings to internal teams and clients. A strong analytics background and cross-functional collaboration are essential.

Qualifications

• Bachelor's degree in Analytics, Technology, Marketing, or Advertising, or equivalent experience.
• At least C1 English proficiency.
• 4–6+ years in marketing analytics, preferably in a media agency or research company.
• Proficiency in Excel and PowerPoint; Google Workspace a plus.
• Experience with measurement of Brand and Direct Response campaigns.
• Familiarity with Google Ads, Meta Ads, CM360.
• Strong project management, communication, and attention to detail.
• Experience with R, SQL, Python is a plus.

Responsibilities

• Quantify and measure marketing and advertising effectiveness, delivering actionable insights.
• Collaborate with Analytics and cross-functional teams for continuity and knowledge sharing.
• Manage data collection, cleaning, analysis, and validation for campaign measurement.
• Present insights clearly and share best practices with internal teams.
• Connect analytical findings to campaign decisions with stakeholders.
• Support analytics tools implementation and measurement solutions.
• Handle vendor and client communications with clarity and alignment.

Skills

English proficiency

Marketing analytics

Project management

Team collaboration

Communication

Education

Bachelor's degree in Analytics/Technology/Marketing/Advertising

Tools

Excel

PowerPoint

Google Workspace

CM360

Google Ads

Meta Ads

R

SQL

Python

Job description

WPP Media Limited seeks a Manager, Data Analytics and BI to join the Global Operations Centre. You will collaborate across the US, Europe, and Asia to deliver high-impact insights, guiding Marketing and Campaign decisions with reliable data.

You will lead data collection, cleaning, and analysis, communicating findings to internal teams and clients. A strong analytics background and cross-functional collaboration are essential.