Associate Programmatic Analyst

Publicis Groupe; Bogotá ciudad; On-site; COP 26,784,000 - 46,872,000; Full time

Job summary

Publicis Global Delivery seeks a junior programmatic media professional to manage and optimize campaigns across leading DSPs, including DV360 and The Trade Desk. The role emphasizes data-driven decision making, KPI reporting, and client communication.

The candidate should have 0-1+ years of experience, strong English skills, and a focus on quality, with opportunities to grow within Publicis Global Delivery’s global team in LATAM.

Qualifications

• Experience with programmatic platforms (DV360, The Trade Desk, etc.) and managing digital campaigns.
• Strong analytical mindset with ability to analyze KPI and report performance.
• Proactive in optimization, budgeting, pacing, and client communication.

Responsibilities

• Programmatic campaign implementation and optimization
• DSPs such as DV360, The Trade Desk, Amazon DSP, Xandr, etc.
• Campaign pacing monitoring and performance management
• Budget and bid adjustments
• KPI analysis and performance reporting
• Weekly and monthly campaign reports
• Data compilation across multiple Programmatic platforms
• Performance insights and optimization recommendations
• Client and stakeholder communication
• Digital Media and Programmatic certifications (preferred)
• Strong attention to detail and QA processes
• Advanced English proficiency

Skills

DV360

The Trade Desk

Programmatic Campaign Management

Campaign Pacing

Budget & Bid Adjustments

KPI Analysis

Advanced Excel

Strong Analytical Skills

Attention to Detail

Good Communication Skills

Digital Media & Programmatic

Tools

DV360 (Display & Video 360)

The Trade Desk

Advanced Excel

Job description

Company description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.

We Move People, and People Move Us!

Overview

We are looking for a person willing to learn, with strong communication skills, is resultand detail-oriented, and has a minimum of 0-1+years ofexperience learning and managing different platforms in programmatic media. The ideal candidate has independence and focus on quality and is eager to grow together with more than 5,000 employees of Publicis Global Delivery in the world. If you are passionate about digital transformation, cross-team communication, and the digital ecosystem, we are looking for you! As part of the team, you will be responsible for handling large budgets for media campaigns for our Media clients. Develop specific campaigns to create and maintain high levels of quality outcomes with a deep understanding of media analytics and reporting.

Responsibilities

• Programmatic campaign implementation and optimization
• DSPs such as DV360, The Trade Desk, Amazon DSP, Xandr, etc.
• Campaign pacing monitoring and performance management
• Budget and bid adjustments
• KPI analysis and performance reporting
• Weekly and monthly campaign reports
• Data compilation across multiple Programmatic platforms
• Performance insights and optimization recommendations
• Client and stakeholder communication
• Digital Media and Programmatic certifications (preferred)
• Strong attention to detail and QA processes
• Advanced English proficiency

Qualifications

• DV360 (Display & Video 360)
• The Trade Desk
• Programmatic Campaign Management & Optimization
• Campaign Pacing & Performance Monitoring
• Budget & Bid Adjustments
• KPI Analysis & Reporting
• Advanced Excel (o al menos Excel intermedio)
• Strong Analytical Skills
• Attention to Detail
• Good Communication Skills
• Interest in Digital Media & Programmatic Advertising