Associate Buying Analyst: Media Campaigns & ROI Analytics

Publicis Global Delivery; Bogotá; Hybrid; COP 36,000,000 - 54,000,000; Full time

Job summary

Publicis Global Delivery is seeking an Associate Buying Analyst to help manage large budget media campaigns for our Media clients. The role involves executing and monitoring paid marketing strategies, allocating budgets, and delivering ROI-driven insights and reports across digital channels.

You will participate in activation tasks, ensure efficiency and accuracy, and contribute to high-quality outcomes through solid media analytics and reporting.

Responsibilities

• Input buys and pulling system reports
• Assist in buying/allocation process
• Develops reports on program content after receiving information from screening service for all prime-time properties
• Participates in agency training programs
• Maintain buys-confirm flighting, estimates and track delivery, secure make-goods and ADUs, request, and issue pre-logs and post analysis.
• Ensure commercial inventory is introduced into MBOX system, including estimate and package set up, managing inventory, overseeing changes, and writing/checking order letters
• Ability to turn around high-quality work on quick timelines and to proactively coordinate the workload with managers.
• Compile data across several media platforms and create weekly/monthly reports.
• The ideal candidate has independence focuses on quality and is eager to gro...

Job description

Publicis Global Delivery is seeking an Associate Buying Analyst to help manage large budget media campaigns for our Media clients. The role involves executing and monitoring paid marketing strategies, allocating budgets, and delivering ROI-driven insights and reports across digital channels.

You will participate in activation tasks, ensure efficiency and accuracy, and contribute to high-quality outcomes through solid media analytics and reporting.