Analytics Analyst: GA4 Tracking & Dashboards

Homera Health; Colombia; Presencial; COP 130.443.000 - 204.982.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible working hours

Work anywhere

Global team

Descripción de la vacante

Homera Health is seeking an Analytics Analyst to maintain accuracy of analytics across brands. You will troubleshoot GA4, Mixpanel, and GTM implementations, enforce tracking protocols, and verify campaigns before launch.

You’ll build recurring dashboards, perform ad-hoc analyses, and collaborate with product, marketing, and analytics teams to deliver data-driven insights while improving data quality and processes.

Formación

• 3–5 years in an analytics/web analytics role, ideally in marketing or growth.
• Strong understanding of campaign concepts and attribution (UTMs, CTR, CTA).
• Hands-on tracking/debugging with GA4, dataLayer, cookies, and session storage.
• Autonomous with the ability to own day-to-day deliverables and adapt as the project evolves.

Responsabilidades

• Maintain and troubleshoot analytics implementations across GA4, Mixpanel, and GTM.
• Enforce tracking protocols and ensure correct UTM structures for campaigns.
• QA experiments and ensure reliable measurement of results.
• Build and maintain recurring dashboards and ad-hoc analyses for stakeholders.
• Support data quality and cross-brand analytics across Homera Health.

Conocimientos

Analytics experience

Marketing analytics

Autonomous

Growth mindset

Herramientas

GA4

Mixpanel

Google Tag Manager

dataLayer

Descripción del empleo

Homera Health is seeking an Analytics Analyst to maintain accuracy of analytics across brands. You will troubleshoot GA4, Mixpanel, and GTM implementations, enforce tracking protocols, and verify campaigns before launch.

You’ll build recurring dashboards, perform ad-hoc analyses, and collaborate with product, marketing, and analytics teams to deliver data-driven insights while improving data quality and processes.