Advertising Performance Manager

SellCord; Bogotá; Hybrid; COP 40,000,000 - 75,000,000; Full time

Benefits offered by this job

19 paid days off annually

Career development

Competitive compensation

Hybrid work

Job summary

SellCord in Bogotá is seeking an Advertising Performance Manager to lead and optimize paid campaigns across Walmart Marketplace, Amazon, Google, Meta, TikTok, and LinkedIn. This contract role is hybrid, 40 hours per week, focusing on performance, launches, optimization, and data-driven reporting.

You will collaborate with the advertising team and clients to align campaigns with business goals, manage budgets and bids, and deliver clear performance insights and next steps.

Qualifications

• 2+ years managing paid media campaigns across e-commerce platforms.
• Hands-on experience with Amazon Ads and Walmart Connect.
• Proficiency in English, written and spoken.
• Experience in a client-facing role and presenting performance insights.

Responsibilities

• Manage and optimize Walmart PPC, Amazon PPC, Google Ads, and Display campaigns to meet performance goals.
• Conduct keyword/product research and competitive analysis for growth opportunities.
• Monitor budgets, bids, and targeting; adjust product-level strategies.
• Support sponsored campaigns across e-commerce platforms and retargeting.
• Provide data-driven insights, reports, and recommendations.

Skills

Paid media

Amazon Ads

Walmart Connect

Google Ads

Meta Ads

TikTok Ads

LinkedIn Ads

English

Client facing

Reporting

Tools

Excel

Job description

Job Logistics Summary

Position: Advertising Performance Manager
Type: Contractor (40 hrs/week)
Location: Bogotá (Hybrid)
Compensation: Dependent on Experience

Who We Are

SellCord is a leading agency specializing in launching and scaling brands exclusively on Walmart Marketplace. As Walmart-approved partners, we help businesses grow by optimizing their presence on the platform and driving long-term, sustainable success.

As our company continues to expand, we're launching new services, improving internal operations, and building scalable systems that support both our clients and our teams. We're looking for an Operations & Implementation Specialist who thrives in fast-paced environments, enjoys solving complex problems, and is excited to help shape the future of our operations.

About The Role

We are looking for an Advertising Performance Manager to support the execution and optimization of digital advertising campaigns across major paid platforms.

This role is hands-on and performance-focused, responsible for launching campaigns, monitoring performance, and implementing optimizations to improve results. Advertising Performance Manager will work closely with the advertising team to ensure campaigns run efficiently and deliver strong performance.

Key Responsibilities

• Manage and support client accounts across Walmart Marketplace, Amazon, and other e-commerce advertising platforms.
• Launch, manage, and optimize Walmart PPC, Amazon PPC, Google Ads, and Display campaigns to achieve performance goals.
• Conduct keyword research, product research, and competitive analysis to identify growth opportunities.
• Monitor campaign performance and optimize budgets, bids, targeting, and product-level strategies.
• Support sponsored product, display, and retargeting campaigns across e-commerce advertising platforms.
• Analyze campaign performance and provide data-driven insights, reports, and recommendations.
• Manage client communication, understand business goals, and communicate campaign performance and next steps clearly.
• Coordinate with internal stakeholders, including design and content teams, to ensure campaign execution, creative development, and timely delivery of account-related tasks.
• Maintain account reports, trackers, and performance dashboards using Excel and internal tools.
• Identify account priorities and align campaign optimization strategies with client objectives.
• Support campaign execution on TikTok Ads and LinkedIn Ads based on business needs and team bandwidth.

Skills & Qualifications

• 2+ years of experience managing paid media campaigns, preferably across e-commerce advertising platforms.
• Hands-on experience with Amazon Ads and Walmart Connect.
• Familiarity with Google Ads, Meta Ads, TikTok Ads, or LinkedIn Ads is a plus.
• Professional working proficiency in written and spoken English.
• Experience in a client-facing role, with the ability to manage client relationships, discuss campaign performance, and present recommendations.
• Understanding of keyword research, audience targeting, retargeting, and conversion tracking.
• Ability to analyze campaign data, identify performance trends, and recommend improvements.
• Experience with campaign setup and optimization, budget management, performance reporting, and identifying account-level growth opportunities.
• Strong attention to detail and ability to maintain accurate campaign settings, product lists, budgets, and reports.
• Ability to manage multiple campaigns and client accounts simultaneously.
• Strong communication and collaboration skills when working with clients and internal teams.

Why It's Awesome to Join SellCord

• Be part of a fast-growing company where your work will directly shape how we scale.
• Work alongside experienced leaders on high-impact strategic initiatives.
• Enjoy significant opportunities for professional development and career advancement.
• Competitive compensation based on experience.
• 19 paid days off annually.
• Collaborative, innovative, and supportive team culture.
• Opportunity to build processes, influence company operations, and make a lasting impact.