Strategic CPG Growth Marketing Director

Power Digital Marketing

Chile

Remote

CLP 27,422,000 - 54,845,000

Full time

14 days+

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Job summary

Power Digital Marketing in Chile seeks a client-obsessed Growth Marketing Lead to own a portfolio of 4–6 CPG accounts, primarily beauty, personal care, wellness or food & beverage. You will diagnose core growth constraints and craft data‑backed strategies to improve DTC/ecommerce, retail, and Amazon performance.

Lead cross‑functional teams, collaborate with paid media, SEO, content, influencer and creative groups, and develop 1–2 direct reports.

Qualifications

Experience diagnosing core business constraints impacting client growth.
Strong written and spoken English proficiency.
Experience with DTC/ecommerce, retail and Amazon market share strategies.

Responsibilities

Employ AI technologies to enhance and optimize business processes.
Leverage Nova ecosystem in your department.
Run quarterly reviews to diagnose growth constraints across Business, Audience, Product, Messaging, Channels and Measurement.
Own the senior client relationship.
Lead data-driven QBRs to drive decisions.
Advise on channel mix across DTC, Amazon and retail and recommend optimization.
Coordinate paid, SEO, content, influencer and creative teams around a single strategy.
Manage retention and expansion; drive renewals and grow monthly recurring revenue.
Build multi-layer client relationships to reduce risk of contact loss.
Ensure daily use of Iris, nova, Pulse cadence and Power Circuit compliance across ads.
Manage and develop 1–2 direct reports with regular 1:1s and performance reviews.