Regional Marketing Services Product Lead (LATAM)

Mastercard Inc.; Santiago; Remote; CLP 177,340,000 - 246,305,000; Full time

Job summary

Mastercard is seeking a Regional Manager product lead for Latin America and Caribbean to oversee Marketing Services products, drive P&L, and scale solutions across the region. You will partner with regional and global product leads, Sales, and Account Managers to translate market needs into compelling roadmaps and GTM plans.

The role requires deep market insight, strong storytelling, and the ability to align cross-functional teams around strategic goals while delivering measurable business

Qualifications

• Proven experience as a product, sales or client services leader with a demonstrated ability to drive growth.
• Strong business acumen and a track record of delivering innovative, customer-centric solutions.
• Extensive experience launching and scaling products in dynamic markets.
• Consultative mindset with the ability to craft compelling, customer-tailored narratives.
• Skilled in influencing and motivating teams, with a vision for unifying sales stakeholders around strategic goals.
• Expertise in developing go-to-market strategies and sales enablement plans.
• Recognized as a senior subject matter expert capable of navigating complex deals and engaging with executive-level clients.
• Deep understanding of consumer, industry, and market trends.
• Creative problem solver with the ability to generate “out of the box” solutions and build alignment across diverse teams.
• Growth-oriented and adaptable, thriving in fast-paced, rapidly evolving environments.
• International and matrixed organizational experience is highly desirable.
• Exceptional networking, communication, and storytelling skills, with a strong focus on results and urgency.
• Ability to work across geographically diverse teams and cultures

Responsibilities

• Act as Product Owner for Marketing Services and Personalization.
• Bring global product to the region, including use cases.
• Fuel and understand global roadmap.
• Budget and forecast tracking.
• Lead Product Localization and GTM.
• Manage Studio process (including pricing).
• Close involvement on pilots.
• Vendor/partner management.
• Offers sourcing (in-market).
• Act as Regional SME.
• Understand competitive landscape.
• Map regional pain points/needs.
• Training and educational sessions to Account Managers / Sales.
• Measure value and articulate impact.

Job description

Mastercard is seeking a Regional Manager product lead for Latin America and Caribbean to oversee Marketing Services products, drive P&L, and scale solutions across the region. You will partner with regional and global product leads, Sales, and Account Managers to translate market needs into compelling roadmaps and GTM plans.

The role requires deep market insight, strong storytelling, and the ability to align cross-functional teams around strategic goals while delivering measurable business