Senior Paid Social Creative Strategist

Education First; Zürich; On-site; CHF 90,000 - 120,000; Full time

Benefits offered by this job

Staff discounts on EF programs

EF Hello premium language app

Tuition reimbursement

Referral bonus

Hotel & travel partner discounts

15% off Kita

Job summary

EF Language Abroad is seeking a Paid Social Creative Specialist to design high‑impact paid social ads across Meta, TikTok and emerging platforms. This role blends the creative and data‑driven aspects of marketing, ideal for someone who loves designing thumb‑stopping assets that convert.

You’ll scale EF’s global paid social creative output using Smartly Creative Suite, Figma, and Adobe Creative Cloud to produce ads at high velocity, collaborating with our Social Media, Creative Studio, and Paid

Qualifications

• 3–6+ years of experience in social media design, ideally in performance marketing or paid social environments.
• Hands‑on experience with Smartly Creative Suite (highly preferred).
• Proficiency in Figma, Photoshop, and After Effects.

Responsibilities

• Design high‑performing paid social ads for Meta, TikTok, Snapchat, YouTube, and other performance channels.
• Produce creative variations at scale using Smartly Creative Feeds and dynamic templating workflows or similar tools.
• Collaborate with media buyers, performance marketers, and creative strategists to align ads with testing roadmaps and audience insights.
• Develop static, motion, and short‑form video assets using Figma, Photoshop, and After Effects.
• Continuously optimize creatives based on performance data to improve CTR, conversion rate, and ROAS.
• Participate in creative ideation for new campaigns, concepts, and social storytelling formats.
• Maintain EF brand consistency across all international markets.

Skills

Social media design

Paid social

Creative design

English proficiency

Tools

Smartly Creative Suite

Figma

Photoshop

After Effects

Job description

EF Language Abroad is seeking a Paid Social Creative Specialist to design high‑impact paid social ads across Meta, TikTok and emerging platforms. This role blends the creative and data‑driven aspects of marketing, ideal for someone who loves designing thumb‑stopping assets that convert.

You’ll scale EF’s global paid social creative output using Smartly Creative Suite, Figma, and Adobe Creative Cloud to produce ads at high velocity, collaborating with our Social Media, Creative Studio, and Paid