Paid Social Creative Lead — Smartly.io & Performance

Education First; Zürich; Vor Ort; CHF 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Staff discounts

EF Hello app

Tuition reimbursement

Kita discount

On-site gym

Travel opportunities

Zusammenfassung

EF Language Abroad in Zürich seeks a creative production specialist to design, build, and manage dynamic ad templates and assets across Meta, TikTok, Snapchat, and Reddit, leveraging Smartly.io.

You will personalise campaigns with data-driven variations, collaborate with marketing and brand teams, test creatively, and ensure assets comply with EF guidelines while supporting international markets.

Qualifikationen

• At least 2 years in paid social creative production or performance design with hands-on Smartly.io experience.

Aufgaben

• Design, build, and manage dynamic ad templates and assets across Meta, TikTok, Snapchat, Reddit, and other paid social platforms.
• Leverage Smartly.io's creative automation to produce personalised, data-driven ad variations at scale across markets.
• Collaborate with marketing and brand teams to translate briefs into compelling visual concepts and formats.
• Build, maintain, and improve a library of reusable ad templates across languages, markets, and objectives.
• Design and execute structured A/B and multivariate tests across formats, visuals, copy, and audiences.
• Monitor creative performance data to identify trends and inform future production decisions.
• Work with paid social campaign managers, creative and analytics teams to align assets with goals and timelines.
• Contribute to weekly/monthly reviews with insights and recommendations for improvement.
• Ensure all assets comply with platform specs, privacy regulations, and EF brand guidelines across markets.

Kenntnisse

Paid social creative production

Smartly.io

Adobe Creative Suite

Figma

Performance mindset

Platform knowledge

Cross-functional communication

Tools

Smartly.io

Adobe Creative Suite

Figma

Jobbeschreibung

EF Language Abroad in Zürich seeks a creative production specialist to design, build, and manage dynamic ad templates and assets across Meta, TikTok, Snapchat, and Reddit, leveraging Smartly.io.

You will personalise campaigns with data-driven variations, collaborate with marketing and brand teams, test creatively, and ensure assets comply with EF guidelines while supporting international markets.