Growth Hacker B2B & B2C (100%)

enshift AG; Baar; On-site; CHF 120,000 - 170,000; Full time

Benefits offered by this job

Salary package

Training in renewable energies

Dynamic environment

Impact on energy transition

Job summary

enshift AG is seeking a data-driven Growth Marketing professional to design, execute and optimize digital campaigns across search, paid social, email and other channels. You will identify target audiences for B2C and B2B, align messaging with Sales, build CRM structures, and implement automation to nurture leads and improve conversion.

With 5+ years in growth or performance marketing, you will experiment rapidly, translate analytics into action, and contribute to renewable energy solutions

Qualifications

• Minimum of 5 years in growth, performance or digital marketing, and experience with marketing automation.
• Data-driven pragmatist who runs campaigns and bases decisions on measurable results.
• Growth hacker mindset with rapid experiments and scalable learnings.
• Familiarity with CRM and automation tools and understanding of how marketing translates to revenue.
• Hands-on, structured, and entrepreneurial mindset; comfortable in a fast-paced environment.

Responsibilities

• Design, execute and optimize digital campaigns across search, paid social, email and other channels.
• Identify target audiences for B2C and B2B, test channels and messaging, and scale successful approaches.
• Sharpen messaging with Sales and improve lead quality and handover.
• Build CRM structures, workflows, lead nurturing and follow-up sequences.
• Define KPIs, analyze funnels and landing pages, create reports and turn insights into action.
• Leverage digital tools and AI to reduce manual work.

Skills

Growth & digital marketing

Marketing automation

Data-driven decisions

Campaign execution

Growth mindset

CRM & automation familiarity

Job description

About enshift AG

enshift is a technology company focused on renewable energy, supporting real estate and industrial clients with the analysis, financing, execution, and continuous optimization of sustainable energy solutions. Through a digital platform, clients improve the economic efficiency and carbon footprint of their properties while minimizing technical, commercial, and energy risks. We operate in five markets: Switzerland, Germany, France, Austria and Italy.

Your role and impact

• Campaigns: Design, execute and optimise digital campaigns across search, paid social, email and other channels.

• B2C and B2B: Identify target audiences, test channels and messaging, and scale successful approaches.

• Sales Alignment: Sharpen messaging together with Sales and improve lead quality and handover.

• CRM & Automation: Build CRM structures, workflows, lead nurturing and follow-up sequences.

• Data & Conversion: Define KPIs, analyse and test funnels and landing pages, create reports and turn insights into action.

• Scaling: Leverage digital tools and AI to reduce manual work.

Our ideal candidate

• Minimum of 5 years of experience in growth, performance or digital marketing, as well as in marketing automation.

• You are a data-driven pragmatist: you run campaigns yourself, base your decisions on data and favour fast, measurable results over perfect plans.

• You have a growth hacker mindset: you run rapid experiments, find unconventional ways to acquire customers and scale what works.

• You are familiar with CRM and automation tools and understand how marketing translates into revenue.

• You are hands-on and structured and thrive in an entrepreneurial environment.

• You communicate confidently in German and English. French is a plus.

• Nice to have: Experience in building B2C marketing, knowledge of web analytics and attribution, and an interest in renewable energy.

You don't need to meet every requirement. What matters most is analytical thinking, a strong ability to execute and the ambition to align marketing with measurable results.

Your first months at enshift AG

In your first months, you will analyze existing acquisition channels and set up your initial testing framework for both B2B and B2C campaigns. You will ship your first batch of conversion experiments on the digital platform and collaborate across teams to refine our messaging for renewable energy solutions. By the end of this period, you will have established a steady cadence of testing and data-driven optimization to scale user acquisition.

Benefits

• An attractive salary package and exciting development opportunities

• Further training in renewable energies and project management

• A dynamic, innovative environment with short decision-making processes and plenty of creative freedom

• The opportunity to play an active role in the energy transition and make a real impact