Global Social Media Manager 100%

Curaden AG; Gabeldingen; Sur place; CHF 110 000 - 170 000; Plein temps

Avantages offerts par ce poste

Meaningful work

Grow with ambitious company

Dynamic, collaborative environment

Ownership and initiative

Professional development opportunities

Competitive benefits

Résumé du poste

Curaprox is seeking an experienced Social Media Leader to map and consolidate accounts across platforms and define a unified brand voice for regional markets. You will lead a global content calendar and collaborate with creative, product and regional teams to craft native, platform-optimised content.

Fluent English is required with German/French as a strong advantage. You will drive analytics, KPIs and monthly reports, acting as the global hub for social media in collaboration with marketing, PR

Qualifications

• 5–7 years of experience in social media, ideally in consumer health/beauty or FMCG.
• Proven experience scaling social strategies across multiple markets and accounts.
• Bachelor’s degree in Marketing, Communications or related field; Master’s advantageous.
• Fluent English; German/French a strong advantage.
• Strong knowledge of scheduling, analytics and listening tools.

Responsabilités

• Map and consolidate all local Curaprox accounts across major platforms.
• Define a unified brand voice and regional sub-identities.
• Develop and maintain a global social style guide and content pillars.
• Lead a social-first content calendar aligned with campaigns.
• Produce native, platform-optimised content with cross-functional teams.
• Onboard and manage Key Opinion Leaders for campaigns.
• Implement community-management processes and social listening insights.
• Define KPI dashboards and report monthly to leadership.
• Act as global hub for social media with regional partners.

Connaissances

Strategic thinking

Social media management

Content development

Influencer relationships

Brand voice

Analytics and reporting

Cross-functional collaboration

Formation

Bachelor's degree in Marketing/Communications/Business

Master’s degree (advantage)

Outils

Meta Business Suite

TikTok for Business

YouTube Studio

LinkedIn Campaign Manager

Sprinklr / Sprout Social / Brandwatch

Description du poste

Your tasks

• Map and consolidate all local Curaprox accounts across Facebook, Instagram, TikTok, LinkedIn, X, YouTube and other relevant platforms.
• Define a unified brand voice while tailoring sub-identities for regional markets and channel-specific audiences.
• Develop and maintain a global social style guide, tone of voice, visual language and content pillars.
• Lead the creation of a social-first content calendar aligned with product launches, campaigns and educational initiatives.
• Partner with creative, product and regional teams to produce native, platform-optimised content such as video, reels, carousel posts, stories and short-form audio.
• Identify, onboard and nurture Key Opinion Leaders across key markets and develop collaborative campaigns that strengthen credibility and reach.
• Implement effective community-management processes covering monitoring, engagement, crisis response and loyalty programmes.
• Use social listening tools to capture insights, sentiment and emerging trends, and feed relevant findings back to product and R&D.
• Select, implement and optimise social media management and analytics platforms such as Sprinklr, Sprout Social and Brandwatch.
• Define KPI dashboards covering follower growth, engagement rate, conversion lift and sentiment, and provide monthly performance reports for senior leadership.
• Act as the global hub for social media, working closely with regional marketing, PR and e-commerce teams.
• Coach local market managers on best practices, ensuring consistency while respecting cultural nuances.

Your profile

• 5–7 years of experience in social media, ideally within consumer health, beauty, FMCG or an international consumer brand.
• Proven experience developing and scaling social media strategies across multiple markets and accounts.
• Bachelor’s degree in Marketing, Communications, Business or a related field; a Master’s degree is an advantage.
• Fluent English, written and spoken; German and/or French is a strong advantage.
• Strong knowledge of social scheduling, analytics and listening tools, as well as Meta Business Suite, TikTok for Business, YouTube Studio, LinkedIn Campaign Manager and emerging platforms.
• Experience building and managing relationships with KOLs, scientific and dental professionals, influencers and lifestyle creators.
• Strong strategic and analytical skills, with the ability to translate brand objectives into data-driven social strategies.
• Confident presenting insights, recommendations and performance results to senior and executive stakeholders.
• Strong visual sense and copywriting skills, with the ability to create compelling stories around oral self-care.
• Strong project-management skills and the ability to manage multiple launches, deadlines and cross-functional stakeholders simultaneously.
• Proactive, collaborative and hands-on, with the ability to balance strategy, creativity and execution in an international environment.

Curaprox convinces with

• meaningful and varied work with the opportunity to make a visible impact
• the chance to grow together with an ambitious, fast-growing company
• a dynamic and collaborative working environment with a personal, approachable culture
• trust, ownership and the freedom to contribute your ideas and shape your area of responsibility
• opportunities to develop professionally, take on new challenges and grow your career
• an environment that values initiative, collaboration and entrepreneurial thinking
• attractive employee benefits and employment conditions