Founding Marketing Leader - AI QA SaaS Growth

Moonfire; Zürich; On-site; CHF 120,000 - 180,000; Full time

Job summary

Klarent is seeking a Founding Marketing Manager to own end-to-end marketing—from strategy to execution—for an AI-driven QA product. You will shape positioning, messaging, and channel mix to reach engineering and QA leaders, and you’ll build the marketing function from the ground up.

You’ll lead social media, events, SEO, and paid campaigns, while mentoring a growing team and defining how Klarent is seen in the market. This is a rare chance to shape a category-defining product from day one.

Qualifications

• Proven B2B marketing experience across multiple channels.
• SEO depth: growing organic traffic via strategy, content, and technical SEO.
• AEO/GEO experience: optimizing for AI-driven search and answer engines.
• Paid ads: hands-on LinkedIn and Google Ads campaigns.
• Social and events: building a brand on social media and running events.
• Founder mindset: setting strategy and writing posts when needed.
• Strong written English: explain technical products clearly.

Responsibilities

• Own the Marketing Strategy: define positioning, messaging, and channel mix.
• Lead Social Media: build presence on LinkedIn and other channels, grow engineering/QA audience.
• Run Events: select conferences and webinars; own planning and follow-up.
• Drive SEO: keyword research, content planning, technical SEO, reporting.
• Own AEO/GEO: ensure Klarent is visible in AI-driven answers.
• Run Paid Campaigns: plan, launch, optimize ads; manage budget and reporting.
• Build the Team: lead the marketing team starting with a Marketing Associate.
• Measure What Matters: track pipeline impact across channels.

Skills

B2B marketing

SEO

AEO/GEO

LinkedIn Ads

Social & Events

Founder Mindset

Written English

Job description

Klarent is seeking a Founding Marketing Manager to own end-to-end marketing—from strategy to execution—for an AI-driven QA product. You will shape positioning, messaging, and channel mix to reach engineering and QA leaders, and you’ll build the marketing function from the ground up.

You’ll lead social media, events, SEO, and paid campaigns, while mentoring a growing team and defining how Klarent is seen in the market. This is a rare chance to shape a category-defining product from day one.