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A leading research agency is looking for a Research Manager specializing in media analytics to join their team in Toronto. This role involves interpreting research data, working closely with various internal teams, and leading qualitative survey projects. Ideal candidates should have a minimum of 4-5 years of media experience, proficiency in analytics and visualization tools like Excel and PowerPoint, and advanced knowledge of syndicated databases. The role offers a collaborative environment with opportunities to influence client presentations and industry trends.
Part of GroupM, MEC Canada is one of the world's leading advertising media planning agencies with expertise in digital media, social media marketing and much more.
In this position you will…
Interpret research data to drive recommendations, updates and action plans.
Enable and ensure best in class application of research tools within the A&I team and across MEC’s service groups to meet client deliverables.
Be responsible for all Research contracts with suppliers, internal Global MEC and GroupM as well as outside companies.
You will be a key member of MEC’s client service teams and will interact with all internal teams including GroupM Agencies, Management, New Business Teams, Client leads, Planners, Traders, Researchers and Analysts, and IT.
Working with New Business and Client service teams, you will be involved in client presentations. You will be the key contact person for outside research suppliers and Industry Research organizations.
You will be accountable for…
All your information will be kept confidential according to EEO guidelines.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.