VP, Partner Growth & Strategic Alliances

Manulife; Montreal; Hybrid; CAD 180,000 - 240,000; Full time

Job summary

Manulife is seeking an AVP, Head of Partner Growth to lead growth strategy across sponsor and partner channels, expand strategic partnerships, and build a scalable, data-driven distribution engine. You will oversee diverse partner segments and drive profitable growth with a strong emphasis on leveraging analytics, CRM, and AI-enabled capabilities.

The role requires senior leadership across financial institutions, retail, alumni, and other partner segments in Canada, with a focus on maximizing

Qualifications

• Senior-level national sales leadership experience with accountability for profitable growth across multiple markets, channels, or partner segments.
• Leadership spanning multiple customer, partner, or distribution segments in insurance/financial services with a track record of profitable growth at scale.
• Ability to set enterprise-level commercial strategy, lead complex sales organizations, and translate growth objectives into results.
• Experience shaping strategic partnerships with diverse partners, managing executive relationships, and navigating complex negotiations.
• Strong commercial and financial acumen including business planning, forecasting, performance management, and change leadership.
• Exceptional communication, influencing, and stakeholder management to align teams around a common agenda.
• Deep understanding of the Canadian insurance and financial services landscape, including distribution models and regulatory dynamics.

Responsibilities

• Own the growth strategy for key partner segments with a clear P&L view.
• Forecast, plan, and drive revenue, profitability, retention, and growth targets.
• Identify new markets and partnerships to expand Affinity’s reach and long-term value.
• Grow relationships with sponsors, associations, and partners as executive sponsor for strategic relationships.
• Lead partner acquisition, negotiations, and business development to increase penetration and lifetime value.
• Align pricing, underwriting, product, marketing, and service strategy to shape compelling partner propositions.
• Lead sponsor and partner sales channels, improving conversion, productivity, and customer outcomes.
• Partner with Marketing to execute high-impact go-to-market opportunities using data and AI-enabled capabilities.
• Use data, CRM, and analytics to inform decision-making and drive continuous improvement.
• Build and coach a high-performing commercial team with disciplined priorities and accountability.
• Develop sales leadership capability and embed Challenger Sales to elevate partner conversations.

Job description

Manulife is seeking an AVP, Head of Partner Growth to lead growth strategy across sponsor and partner channels, expand strategic partnerships, and build a scalable, data-driven distribution engine. You will oversee diverse partner segments and drive profitable growth with a strong emphasis on leveraging analytics, CRM, and AI-enabled capabilities.

The role requires senior leadership across financial institutions, retail, alumni, and other partner segments in Canada, with a focus on maximizing