VIP Account Manager

GamblingCareers.com; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

Bally's in Toronto is seeking an experienced VIP Manager to own a portfolio of high-value players, delivering white-glove service and building 1:1 relationships that drive loyalty and incremental play. You will grow share of wallet across casino and sports betting, onboard new VIPs, win back quiet players, and collaborate with Marketing, Product, CRM and Operations to launch bold, personalized campaigns.

This role emphasizes player well-being and responsible gaming.

Responsibilities

• Own a portfolio of high-value VIPs. Deliver white-glove service and build personal, 1:1 relationships that drive loyalty and incremental play.
• Grow share of wallet across verticals. Sell across casino, sports betting and beyond, and onboard new VIPs to the program.
• Bring in new VIPs. Spot high-value players and bring them to Bally's from the competition.
• Win back players who go quiet. Spot when a VIP's activity drops, reach out quickly, and bring them back with the right offer at the right time.
• Create unforgettable moments. Digital exclusives, suite nights and money-can't-buy experiences that turn players into superfans.
• Beat your targets. Grow your portfolio's revenue, deposits and active players by working smarter and harder than the competition.
• Partner across the business. Work with Marketing, Product, CRM and Operations to deliver VIP campaigns that feel personal and bold, and to fix anything that gets in the way of a great player experience.
• Put player well-being first. Recognize signs of risky play and work closely with Responsible Gaming to protect players and stay compliant.
• Help shape the program. Share what you're hearing on market trends, competitor offers, product ideas and tools that would make the team better.

Job description

Responsibilities

• Own a portfolio of high-value VIPs. Deliver white-glove service and build personal, 1:1 relationships that drive loyalty and incremental play.
• Grow share of wallet across verticals. Sell across casino, sports betting and beyond, and onboard new VIPs to the program.
• Bring in new VIPs. Spot high-value players and bring them to Bally's from the competition.
• Win back players who go quiet. Spot when a VIP's activity drops, reach out quickly, and bring them back with the right offer at the right time.
• Create unforgettable moments. Digital exclusives, suite nights and money-can't-buy experiences that turn players into superfans.
• Beat your targets. Grow your portfolio's revenue, deposits and active players by working smarter and harder than the competition.
• Partner across the business. Work with Marketing, Product, CRM and Operations to deliver VIP campaigns that feel personal and bold, and to fix anything that gets in the way of a great player experience.
• Put player well-being first. Recognize signs of risky play and work closely with Responsible Gaming to protect players and stay compliant.
• Help shape the program. Share what you're hearing on market trends, competitor offers, product ideas and tools that would make the team better.

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Salary Range : $70,000 to $90,000 CAD