Tour Consultant, Individual Sales

EF Education First; Toronto; On-site; CAD 45,000 - 55,000; Full time

Benefits offered by this job

Free travel with customers

Career growth trainings

4 weeks vacation + 11 holidays

RRSP matching

Job summary

EF Go Ahead Tours in Toronto, ON is seeking a Tour Consultant in Individual Sales. You will drive customer acquisition and retention through outbound calls, manage existing relationships, and contribute to a fast-paced sales team. The Sales Development Program offers training across product, marketing, and consultative selling.

You will join a hybrid office schedule with Fridays work-from-home, and potential for advancement to Senior Tour Consultant with a higher salary and bonus potential.

Qualifications

• Must have full work authorization without company sponsorship.
• Must be fluent in English.
• Strong verbal communication and influencing skills.
• Driven and competitive mindset with goal orientation.
• Demonstrates accountability and team collaboration.

Responsibilities

• Independently manage your book of business while bringing in new opportunities.
• Maintain high outreach and follow-up phone conversations.
• Average 100+ calls and 3 hours of phone time per day.
• Use consultative selling techniques to generate product interest.
• Consistently achieve or exceed sales goals.
• Develop an integrated sales strategy to meet targets.
• Weekend work 1–2 days/month with a weekday off.
• Late shifts 11:30 am–8:00 pm MT 1–2 days/month.

Skills

Fluent English

Strong communication

Sales mindset

Outreach discipline

Time management

Education

4-year degree

Job description

Tour Consultant, Individual Sales

Toronto, ON

Target Start Date: October 6th, 2026

**For consideration, applicants must live/relocate to Toronto or within commutable distance to our Toronto, ON office. Enjoy the flexibility of working from home on Fridays, while collaborating in the office from Monday through Thursday.**

For over 30 years, EF Go Ahead Tours has guided adult travelers across the globe via carefully crafted group travel itineraries. Our travelers range from young professionals to retirees, solo travelers to entire families, travel enthusiasts to those stepping off their first flight. We believe the best way to learn about the world is to experience it and every day we come to work hoping to help as many people as possible do just that.

The Role:

As a member of our high energy, collaborative and competitive sales team, you will play a critical role in developing customer acquisition and retention strategies while simultaneously identifying opportunities to improve the customer experience. Your daily activities will involve making outbound sales calls to potential travelers who have expressed interest in group travel through our website and marketing efforts. Additionally, you will help maintain interest by continuing the relationship with our past loyal travelers in booking their next Go Ahead Tour.

No Sales experience? No problem. Our Sales Development Program is designed for those who are both launching a new career in sales and those who want to build upon existing sales skills and techniques. Our goal is to create strong salespeople and instill lasting skills that you can carry with you throughout your career. Benefits of the program include training in sales, product, marketing and industry trends, coaching in consultative selling techniques, presentations, public speaking and dedicated mentorship. This program is a great way to build your career with a global leader in the industry.

Responsibilities:

• Independently manage your book of business while simultaneously bringing in new business
• Maintain and practice high outreach, follow-up phone conversations
• Average 100+ calls and 3 hours of phone time per day
• Utilize consultative selling techniques to prospect and initiate product interest
• Consistently achieve or exceed sales goals
• Develop an integrated sales strategy to accomplish your goals
• Weekend Work: 1-2 days/month - Take a weekday off when you work a weekend day
• Late Shift Work: 1-2 days/month - Late shifts will be from 11:30 am - 8 pm MT

Qualifications

• Must have full work authorization without company sponsorship
• Must be fluent in English
• Strong verbal communication and influencing skills (must be able to connect with a diverse range of individuals via telephone)
• Naturally strong sales instincts: you can recognize and capitalize on buying signals that customers display
• Driven and competitive mindset that has you intrinsically motivated to hit goals
• Demonstrates personal accountability, self-awareness, and student mentality
• Adept in problem-solving skills
• Ability to independently plan, organize and prioritize work while collaborating with a team
• You are flexible, with the ability to pivot quickly and multitask in a fast-paced environment
• Must have at least 4 years of relevant work experience or a 4-year degree

Why You’ll Love Working Here:

Work in our light-filled, conveniently located downtown office where you’ll be part of a fun, fast-paced and collaborative team, working together to make an impact. Did we mention we were voted one of Greater Toronto’s Top Places to Work 3 years in a row? Plus, enjoy free coffee and snacks!

• The opportunity to travel with your customers for FREE at least once a year! Experience the product you’ll be selling first-hand by embarking on one of our unique travel itineraries alongside one of our student tour groups

• Take advantage of our professional growth and learning opportunities, including monthly trainings, workshops, and inspiring talks with global leaders and experts

• Participate in social networking opportunities by joining one of our many employee-run social groups, like book club or movie club, or any of our "EFinity" resource groups.

• Enjoy four weeks paid vacation, to rest, relax or adventure - plus 11 paid holidays

• Grow your savings with a 20% company match on your RRSP contributions (25% after 5-year!)

• Excellent health, dental, and vision coverage, along with life and disability insurance

• Wellness benefits, including an annual $500 healthy lifestyle reimbursement

• EF program discounts including travel, language schools, childcare, and more

• Discounts at local venues and businesses

• Eligibility for our Workplace Flexibility Program: our hybrid work model allows you to work from home on Fridays!
• Compensation: First-year Tour Consultants have an on-target earning potential of $55,000 (base salary starting at $45,000 and $10,000 bonus potential). In addition, there is uncapped bonus for exceeding sales goals. You are eligible for a promotion to Senior Tour Consultant after 2 years of successfully exceeding goals and excellent performance with an increased salary and bonus. Full comp plan details, and future earning potential will be reviewed during the interview process.