Strategist/Strategic Planner

IT Connex; Toronto; Hybrid; CAD 70,000 - 110,000; Full time

Job summary

IT Connex, a leading integrated digital consultancy, is seeking a Strategist / Strategic Planner to shape client programs and growth. This high-impact leadership role sits at the intersection of brand, business growth, and innovation.

You will develop brand and campaign strategy, turn insights into actionable briefs, support new business opportunities, and design data-driven digital marketing strategies. The role is hybrid with in-office collaboration several days a week and some remote

Qualifications

• 3 to 5 years in strategy or account planning within an advertising or marketing agency.
• Solid experience building digital strategy, brand strategy, and performance-focused marketing campaigns.
• Background in consumer electronics, communications, or technology sectors is a strong asset.
• Ability to turn raw research and data into clear, "aha!" insights and visually compelling presentations.
• Comfort presenting your work to clients and clearly articulating the "why" behind your strategic recommendations.
• Strong grasp of multichannel marketing ecosystems, KPIs, analytics, and insight-led optimization.

Responsibilities

• Develop Brand & Campaign Strategy.
• Turn Insights Into Action by translating market research into actionable briefs.
• Support Client and Business Growth as a trusted strategic partner for clients.
• Design Digital Marketing Strategies across paid, owned, and earned channels to drive engagement and measurable results.
• Inspire Great Work by collaborating with account and creative teams to ensure strategic foundations fuel campaigns.
• Contribute to Strategic Culture with curiosity and awareness of cultural trends.

Skills

Strategy

Brand strategy

Digital marketing

Analytics

Client presentations

Multichannel marketing

Job description

A leading integrated digital consultancy is seeking a Strategist / Strategic Planner to help shape the future of the organization and its clients. This is a high impact leadership role for a strategic thinker who thrives at the intersection of brand, business growth, and innovation.

Marketing and Creative Industry

What You Will Do

Develop Brand & Campaign Strategy Contribute to brand and campaign strategies that strengthen market position, drive growth, and solve client business problems.

Turn Insights Into Action Translate consumer behavior, cultural trends, and market research into inspiring creative briefs, clear narratives, and actionable frameworks.

Support Client and Business Growth Act as a trusted day-to-day strategic partner for clients. Support the strategy leadership team on pitches, proposals, and new business opportunities.

Design Digital Marketing Strategies Build data-driven digital marketing strategies that integrate paid, owned, and earned channels to drive customer engagement and measurable results.

Inspire Great Work Collaborate closely with account and creative teams to ensure your strategic foundation fuels innovative, effective campaigns and solutions.

Contribute to Strategic Culture Bring curiosity, fresh perspectives, and a passion for cultural trends to the agency team.

What You Bring

• 3 to 5 years in strategy or account planning within an advertising or marketing agency.
• Solid experience building digital strategy, brand strategy, and performance-focused marketing campaigns.
• Background in consumer electronics, communications, or technology sectors is a strong asset.
• Ability to turn raw research and data into clear, "aha!" insights and visually compelling presentations.
• Comfort presenting your work to clients and clearly articulating the "why" behind your strategic recommendations.
• Strong grasp of multichannel marketing ecosystems, KPIs, analytics, and insight-led optimization.

This role follows a hybrid model with in-office collaboration several days per week, along with flexibility for remote work depending on business needs.

If you are a curious, strategic thinker who loves turning complex data into inspiring creative springboards and wants to grow within an innovation-driven environment, we would love to connect.